Sökning: "market drivers"

Visar resultat 1 - 5 av 526 uppsatser innehållade orden market drivers.

  1. 1. Real vs Reel: Drivers of Consumer Engagement in Online Brand Communities. A Netnographic Study on Red Bull’s Facebook Brand Page

    Kandidat-uppsats, Göteborgs universitet/Företagsekonomiska institutionen

    Författare :Moa Lind; Malin Morup; [2024-02-12]
    Nyckelord :Consumer engagement; online brand communities; social media; netnography; authenticity; disengagement; relationship marketing;

    Sammanfattning : Online brand communities contribute to companies by being a digital extension of the brand, enabling a diversified complementary market, and constituting a driving marketing force through consumer engagement. However, with great opportunities comes also great responsibilities, and its challenges. LÄS MER

  3. 2. Challenges for Artificially Intelligent Medical Devices in the Nordics and Suggested Strategies to Respond

    Master-uppsats, Lunds universitet/Innovationsteknik

    Författare :Alva Rampe; Linea Holström; [2024]
    Nyckelord :Artificial Intelligence; Medical Device; HealthTech; Innovation Barriers; Technology and Engineering;

    Sammanfattning : With aging populations, unequal access to care, and shortages of staff, healthcare systems today are facing many challenges. Technology advancements, with artificial intelligence (AI) in particular, have been one of the main drivers of innovation in multiple industries. LÄS MER

  4. 3. Självkörande fordon : En fallstudie av positiva och negativa ekonomiska och socialaeffekter av införande av självkörande lastbilar i ett transportföretag.

    Kandidat-uppsats,

    Författare :issa zeid Baker; Abdullah Hassan; [2024]
    Nyckelord :;

    Sammanfattning : The transport industry is facing major challenges as customers strive for high quality services and fast deliveries. Therefore, transport companies started investing in new innovations to be able to satisfy the customer's requirements. LÄS MER

  5. 4. Thriving Amidst Complexity: the Dynamics Within the Market of Parallel Imports of Pharmaceuticals in Sweden

    Master-uppsats, Lunds universitet/Produktionsekonomi

    Författare :Oscar Privileggio Cederhed; [2024]
    Nyckelord :Pharmaceutical industry; parallel imports; regulations; regulatory environment; supply chain mapping; market drivers; competition; Technology and Engineering;

    Sammanfattning : Theory on competition within free markets is well developed and creates a fundament on which operational and strategic decisions rest upon. Regulations, such as in the pharmaceutical industry, create a dimension which strongly affects the operations of all organisations within the industry - and thus also the competition. LÄS MER

  7. 5. Investigating the dynamics between the developing Nordic hydrogen market and the electricity system under uncertainty

    Master-uppsats, KTH/Energiteknik

    Författare :Timon Renzelmann; [2024]
    Nyckelord :energy modelling; energy storage; global sensitivity analysis; hydrogen; Method of Morris; Nordics; OSeMOSYS; uncertainty analysis; energimodellering; energilagring; global känslighetsanalys; vätgas; Morris-metoden; Nordiska länder; OSeMOSYS; osäkerhetsanalys;

    Sammanfattning : The potential of hydrogen as a clean energy carrier is hotly debated, but it promises to significantly contribute to a sustainable energy future. Hydrogen can replace fossil fuels in carbon-intensive industries, heavy transport and aviation, and support a renewable energysystem by acting as energy storage to balance intermittent supply. LÄS MER