Sökning: "Audrey Rogers"
Hittade 1 uppsats innehållade orden Audrey Rogers.
1. Sponsorship Portfolio : Empirical study of the decision process
Magister-uppsats, Ekonomihögskolan, ELNUSammanfattning : Background/Problem: Sponsorship has grown a lot for the past twenty years, to become a part of the marketing activities not to say a full-fledged tool. Being now a major marketing tool, it is crucial to understand how the whole sponsorship process works, in order to control it perfectly. LÄS MER
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