Sökning: "Bianca Rönngren"
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1. Influencer marketing : Reklamidentifiering och särskilda intressen
Uppsats för yrkesexamina på avancerad nivå, Stockholms universitet/Juridiska institutionenSammanfattning : Influencer marketing has rapidly become a popular marketing method where so-called influencers get compensated to promote businesses on their social media platforms. The idea is that by advertising through an influencer, a company reaches an already positive audience with a high inclination to consume the products or services being advertised. LÄS MER
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