Sökning: "Bintang Rahmadi"
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1. Analysing Green Purchasing Behaviour Inconsistency : an example from voluntary carbon offset program
Master-uppsats, SLU/Dept. of EconomicsSammanfattning : This research investigates current and explores new factors contributing to green purchasing behaviour inconsistency using qualitative method and iterative grounded theory approach. Green purchasing behaviour inconsistency derived from the behaviour-attitude gap theory that occurs within different context of consumer behaviour cases, thus this research tries to answer: “What are the factors that cause green purchasing behaviour inconsistency?” using Voluntary Carbon Offset (VCO) program as an example. LÄS MER
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