Sökning: "Felix Lindell"

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  1. 1. Bringing the Customer Closer to the Innovation Process

    M1-uppsats, Lunds universitet/Produktionsekonomi

    Författare :Felix Lindell; Caroline Rahm; [2014]
    Nyckelord :Innovation process; customer involvement; external input; customer needs; feedback; Technology and Engineering;

    Sammanfattning : Problem Definition: The Swedish foresight division, SFD, of Bramble AB is charged with developing concepts for new products and innovations. At the time, this process is generally disjointed from external input from customers about the needs of the target group. LÄS MER