Sökning: "Johanna Kymmer"

Hittade 1 uppsats innehållade orden Johanna Kymmer.

  1. 1. Vinturism i Sverige - möjligheter och utmaningar : En kvalitativ studie om Sverige som vinturismdestination och hur marknadsföringen kan främjas via sociala medier

    Kandidat-uppsats, Södertörns högskola/Turismvetenskap

    Författare :Linn Berg; Johanna Kymmer; Karolina Musendo; [2021]
    Nyckelord :Wine tourism; Sweden; destination development; social media marketing.; Vinturism; Sverige; destinationsutveckling; marknadsföring i sociala medier;

    Sammanfattning : Wine tourism is a form of tourism that has grown in popularity in the last couple of decades and refers to tourism which aims to visit vineyards, wineries, and tasting or purchasing wine at or near the source of the wine. Destinations for wine tourism are often associated with warm climate countries which are dominant in wine production, such as Southern European, South and North American countries and Australia. LÄS MER