Sökning: "MBA Thesis business"

Visar resultat 1 - 5 av 35 uppsatser innehållade orden MBA Thesis business.

  1. 1. Development of a data-driven marketing strategy for an online pharmacy

    Magister-uppsats, Högskolan Dalarna/Institutionen för information och teknik

    Författare :Gelaye Worku Holmér; Ishara H. Gamage; [2022]
    Nyckelord :Online pharmacies; data-driven marketing strategies; market basket analysis; exploratory analysis; Apriori algorithm;

    Sammanfattning : The term electronic commerce (e-commerce) refers to a business model that allows companies and individuals to buy and sell goods and services over the internet. The focus of this thesis is on online pharmacies, a segment of the ecommerce market. LÄS MER

  3. 2. Impact of country of origin on consumer purchase intention among Pakistani customers buying fashion clothes online

    Magister-uppsats, Högskolan i Gävle/Avdelningen för ekonomi

    Författare :Hafiz Azhar Ahmed Khan; [2022]
    Nyckelord :Country of origin; Consumer preference; Consumer purchase intention; and Fashion clothes.;

    Sammanfattning : Title: Impact of country of origin on consumer purchase intention amongPakistani customers buying fashion clothes onlineLevel: Master Programme in Business Administration (MBA): Business ManagementAuthor: Hafiz Azhar Ahmed KhanSupervisor: Dr. Ehsanul Huda Chowdhury & Dr. Katarina ArbinExaminer: Dr. LÄS MER

  4. 3. Impact of covid 19 Pandemic on customers purchasing Behavior: Adoption of online services platforms.

    Magister-uppsats, Högskolan i Gävle/Avdelningen för ekonomi

    Författare :Sheratun Jannat; Sajjad Aslam Toor; [2021]
    Nyckelord :Covid-19 pandemic; Consumer purchase behavior; Online purchase behavior; Adoption of online service platform; and Factors impacting online purchase behavior.;

    Sammanfattning : Title: Impact of covid 19 Pandemic situation on customers purchasing Behavior: Adoption of online services platforms. Level: Final assignment for Master degree in Business Administration (MBA) Authors: Sheratun Jannat and Sajjad Aslam Toor Supervisor: Dr. LÄS MER

  5. 4. The impact of national culture on the organizational culture: Multinational companies doing businesses in developing countries

    Magister-uppsats, Högskolan i Gävle/Avdelningen för ekonomi

    Författare :Md Mahbub Alam; [2017]
    Nyckelord :Multi-national Corporations MNCs ; National Culture; Organizational Culture; Uncertainty Avoidance; Individualism vs. Collectivism; Power Distance;

    Sammanfattning : Abstract Title: The impact of national culture on the organizational culture: Multinational companies doing businesses in developing countries Level: Final assignment for Master Degree in Business Administration (MBA) Author: Md. Mahbub Alam Supervisor: Dr. Ehsanul Huda Chowdhury Examiner: Dr. LÄS MER

  7. 5. Who are they? : Communication of brand personality by business schools inan online environment

    Magister-uppsats, Ekonomihögskolan, ELNU

    Författare :Arber Tahiri; Samira Youkhanna; [2012]
    Nyckelord :Brand; Brand Personality; MBA; European Business Schools;

    Sammanfattning : Title: Who are they: a study about Communication of brand personality by business schools inan online environmentCourse: 4FE02E, Master Programme Degree Thesis, 15 ECTSAuthors: Arber TahiriSamira YoukhannaTutor: Dr. Rana MostaghelExaminer: Dr. LÄS MER