Sökning: "Positivity Bias"

Hittade 5 uppsatser innehållade orden Positivity Bias.

  1. 1. “Paris Measurements” : The Inertia of the Thin Ideal on the Runways of Paris Fashion Week

    Master-uppsats, Högskolan i Borås/Akademin för textil, teknik och ekonomi

    Författare :Sara Swahnström; Agnes Hultén; [2019]
    Nyckelord :Thin Ideal; Visual Representation; Idealization; Organizational Ecology; Inertia; Aesthetics; Fashion Week; Paris Fashion Week;

    Sammanfattning : Background - Welcome to the 2010’s and its visual information culture informing about the century-old ideal of thinness, by sending (almost) exclusively thin bodies down the runway of Paris Fashion Week (PFW). This, while at the same time the academia and mass media are repeatedly articulating the necessity of a more ethical aesthetic within the fashion industry, while the argument that “thinness sells” lack empirical support, while measures are taken around Europe to discourage media bias and encourage healthy bodies walking the, and while the body positivity movement – applauding the diversity of body types – is on the rise in the Western society. LÄS MER

  2. 2. The Startup Hype - Just a bluff?

    C-uppsats, Handelshögskolan i Stockholm/Institutionen för marknadsföring och strategi

    Författare :Krista Glödstaf; Anna Groth; [2019]
    Nyckelord :Startup; Innovation; Nextopia; Techtopia; Consumer Behaviour; Positivity Bias; Brand Equity; Signalling Theory;

    Sammanfattning : In the last few years increased media coverage on the successes of Swedish startups has lead to a considerable hype and aura around new and innovative companies that aim to disrupt their respective markets. But is this hype also represented and justified by consumer behavior? We aim to examine this phenomenon by comparing consumer choices in two types of products to determine the scope in which a product developed by a startup will be preferred to the same product produced by a traditional company. LÄS MER

  3. 3. Gender moderates valence effects on the late positive potential to emotional distracters

    Master-uppsats, Psykologiska institutionen

    Författare :Elmeri Syrjänen; [2013]
    Nyckelord :;

    Sammanfattning : Attention is captured more strongly by emotional pictures than by neutral pictures. This allocation of attention to emotional pictures is commonly indexed by the late positive potential (LPP), an event-related potential (ERP) that is larger for negative and positive pictures than for neutral pictures. LÄS MER

  4. 4. Nordic Air Freight Market Visions for Cargo Business Development from Airport Management view-point -Based on a case study of Swedish LFV Landvetter Airport and their industry network

    Master-uppsats, Göteborgs universitet/Graduate School

    Författare :Satu Kettunen; Li Pengfei; [2010-06-23]
    Nyckelord : Nordic Air freight; Air cargo industry; Air freight Development; Aviation Industry; services; Airport Management; Airport Development; business development; Airport Marketing; Airport systems; market situation; competition; market forces; Competitive analysis; Strategy;

    Sammanfattning : Severe financial crisis sweeping the world causes international trade to fall down sharper than expected in 2009. As taking care of goods physical movement, the transportation industry has been severely impacted and the air freight business with it. LÄS MER

  5. 5. Valence asymmetry in impression formation

    Kandidat-uppsats, Institutionen för beteendevetenskap

    Författare :Montathar Faraon; [2007]
    Nyckelord :;

    Sammanfattning : Are implicit attitudes as easily formed as explicit attitudes? Fifty-four participants carried out an experiment regarding the behaviors of a fictional protagonist. Attitudes were obtained by the Implicit Association Test (IAT) and by explicit evaluations. LÄS MER