Sökning: "swing voters"

Hittade 2 uppsatser innehållade orden swing voters.

  1. 1. Voter Elasticity and Political Protest : A quantitative analysis in an American context

    Kandidat-uppsats, Uppsala universitet/Statsvetenskapliga institutionen

    Författare :Gustaf Westin; [2021]
    Nyckelord :Elasticity; swing voters; political protests; contentious action; United States;

    Sammanfattning : The purpose of this thesis is to study the relationship between prevalence of swing voters and the occurrence of political protest. Taking a Rational Choice approach, I hypothesize that fewer swing voters will lead to more protests, because it would incentivize polarizing behavior by political candidates. LÄS MER

  2. 2. Hur man vinner ett val i Sverige

    C-uppsats, Handelshögskolan i Stockholm/Institutionen för marknadsföring och strategi

    Författare :Hampus Ekström; AnnaClara Werne; [2012]
    Nyckelord :swing voters; political marketing; incongruence;

    Sammanfattning : Studies have found that the applicability of commercial marketing strategies within politics have increased in recent years as a result of a rising number of swing voters. The purpose of this paper was to investigate the effects of the commercial theory of incongruent information in political marketing in Sweden. LÄS MER