E-commerce - A study about trust and security within E-commerce

Detta är en Kandidat-uppsats från IT-universitetet i Göteborg/Tillämpad informationsteknologi

Författare: Anil Haidari; Khushal Paktiani; [2011-05-19]

Nyckelord: E-commerce; Trust; Security;

Sammanfattning: E-commerce (Electronic commerce) is growing extremely fast and getting much more in use, compared with other types of businesses. This growth is supported by spreading of Internet usage around the globe. However, the question of security and trust within ecommerce has always been in doubt. The technology is being improved day by day, which is a positive fact, but at the same time this improvement creates more and more issues as well. This study generates general knowledge about e-commerce. This study specifically gives an overview to understand different factors about security and trust between companies and their consumers. This study also mentions that security and trust work parallel and close to each other. If a consumer feels that an online deal is secured and they can trust the seller, it leads to a confident e-commerce’s trade. The main focus of this study is to find out a suitable way to resolve security and trust issues that make ecommerce an uncertain market place for all parties. This study uses the interview method in order to gain the result the study seeks. The study’s empirical data is based only on interviews with four different companies that do businesses online. In order to have full glance on various sorts of companies, two interviewed companies are Web shops’ supplier and two others are Web shops. After having the result of study’s empirical research, the study realized that there are some methods used within e-commerce that contribute trust and security, but still there are many security and trust issues, which need better solutions in order to gain a secure and trustworthy e-commerce for all parties that are involved in online businesses. The results also shows that within some companies the required competence for having a secured e-commerce is not there, and that some companies are overconfidence about the security of their system.

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