Digital kunskapsdjungel : mångfalden av perspektiv på vitt snus

Sammanfattning: This study explores the social phenomenon of white nicotine pouches and the knowledge claims surrounding it. The scientifically established knowledge about the harmful effects of nicotine is not considered in the study as an isolated message but rather as one message among several others. The overarching framework in the study is social epistemology, which investigates how social aspects play a crucial role in shaping knowledge and beliefs. The study is based on theories such as "Merchants of Doubt", "Cognitive dissonance", "Fixation of Belief", and "Mediapolis". It is a qualitative case study with a strategic selection of various actors who convey completely different messages that do not necessarily conflict with each other. In summary, we conclude that the idea of relying solely on science to educate away beliefs and problems is often problematic in practice, as all messages, including scientific ones, are formed through social interactions and cultural agreements.