Avancerad sökning

Hittade 2 uppsatser som matchar ovanstående sökkriterier.

  1. 1. “Probably the best beer in town” : En kvalitativ studie om svenska mikrobryggeriers strategiska kommunikation.

    Kandidat-uppsats, Linnéuniversitetet/Institutionen för medier och journalistik (MJ)

    Författare :Josefin Kling; Bianca Duvnjak; [2021]
    Nyckelord :Strategisk kommunikation; mikrobryggeri; neolokalism; branding; deltagarkultur; deltagarorienterad strategisk kommunikation;

    Sammanfattning : In the last 20 years the craft brewing industry has expanded significantly in Scandinavia. The trend of microbreweries originates from the US and the U.K where much of the recent research has taken place, leaving a field unexplored from a perspective centralized to the microbrewery industry in Sweden. LÄS MER

  2. 2. Convertible Bonds: a Qualitative and Numerical Analysis

    Kandidat-uppsats, KTH/Matematik (Inst.)

    Författare :Bianca Dufour Partanen; Emelie Järnberg; [2014]
    Nyckelord :;

    Sammanfattning : A convertible bond is a nancial instrument which has both an equity part and a xed-income part. The pricing of nancial securities has for quite obvious reasons become extensively studied in the past decades. In this paper we study the Black-Scholes model, based on the equity value, where the equity is modelled by geometric brownian motion. LÄS MER