Sökning: "Customer reviews"

Visar resultat 26 - 30 av 148 uppsatser innehållade orden Customer reviews.

  1. 26. Exploring the Correlation Between Ratings, Adjectives and Sentiment on Customer Reviews

    Kandidat-uppsats, Mittuniversitetet/Institutionen för data- och systemvetenskap

    Författare :Einar Sandström; Fredrik Josefsson; [2022]
    Nyckelord :Stanford CoreNLP; sentiment analysis; opinion mining;

    Sammanfattning : Customer reviews are important for both customers and companies. Customers want to find out if the product or service is what they need while companies want to figure out if their product is good enough for their customers. There is, however, an issue where customers very rarely write a product review. LÄS MER

  3. 27. The impact of online reviews and influencers on customers' purchasing intention

    Master-uppsats, Mälardalens universitet/Akademin för ekonomi, samhälle och teknik; Mälardalens universitet

    Författare :Fadi Zina; Mohammad Battha; [2022]
    Nyckelord :Influencers; Online reviews; Purchasing intention; Generation Y-Z;

    Sammanfattning : Date: (2022-06-01) Level: Master thesis in Business Administration, 15 cr. Institution: School of Business, Society and Engineering, Mälardalen University. Authors: Mohammad Battha, (1993-06-10) Fadi Zina (1989-01-04) Title: The impact of online reviews and influencers on customers' purchasing intention. LÄS MER

  4. 28. Exploring the possibilities for MaaS in the everyday mobility - A qualitative study of pilot projects in different phases

    Master-uppsats, Göteborgs universitet/Graduate School

    Författare :Gabriel Bredstenslien Johansson; [2021-07-07]
    Nyckelord :Mobility as a Service; MaaS; Business modelling; Business model design; Business model development; Business model innovation;

    Sammanfattning : The objective of this research is to identify how MaaS solutions can be designed to have a greater impact on everyday mobility. This research contributes by identifying existing barriers for present projects in all of their phases as well as expressing possible solutions moving beyond them, based on state-of-art business model theory. LÄS MER

  5. 29. The Customer Journey of Electric Vehicles in The South Korean Market

    Master-uppsats, Göteborgs universitet/Graduate School

    Författare :Johanna Back; Olivia Svensson; Pauline Weiler; [2021-06-23]
    Nyckelord :Electric Vehicles; Customer Journey; South Korea; Touch Points;

    Sammanfattning : The customer journey is a complex phenomenon which consists of numerous touch points. The customer journey is not only constructed through touch points but also by the level of involvement that the journey is characterized by. LÄS MER

  7. 30. Professional v. Amateur reviewers: What does their language actually tell us? : A Descriptive Text Analysis of Early Adopters

    Uppsats för yrkesexamina på avancerad nivå, Luleå tekniska universitet/Institutionen för ekonomi, teknik, konst och samhälle

    Författare :Erik Andreasson; [2021]
    Nyckelord :Early Adopters; Review; Reviewers; LIWC; Text Analysis;

    Sammanfattning : The purpose of this thesis is to find and categorize differences in the language used inonline reviews by early adopters. By filling this gap in knowledge, marketers can betterunderstand the nature of an online review, be it derived from professional or amateurearly adopters. LÄS MER