Sökning: "Customer reviews"

Visar resultat 36 - 40 av 148 uppsatser innehållade orden Customer reviews.

  1. 36. Categorization of Customer Reviews Using Natural Language Processing

    Kandidat-uppsats, KTH/Skolan för elektroteknik och datavetenskap (EECS)

    Författare :Adam Liliemark; Viktor Enghed; [2021]
    Nyckelord :Machine Learning; Natural Language Processing; Unsupervised Clustering; Artificial Neural Network; Text Categorization; Maskininlärning; Natural Language Processing; Naturlig Språkbehandling; Oövervakad Gruppering; Artificiella Neurala Nätverk; Textkategorisering;

    Sammanfattning : Databases of user generated data can quickly become unmanageable. Klarna faced this issue, with a database of around 700,000 customer reviews. Ideally, the database would be cleaned of uninteresting reviews and the remaining reviews categorized. LÄS MER

  3. 37. Comparing Text Classification Libraries in Scala and Python : A comparison of precision and recall

    Kandidat-uppsats, KTH/Skolan för elektroteknik och datavetenskap (EECS)

    Författare :Filip Garamvölgyi; August Henning Bruce; [2021]
    Nyckelord :LaBSE; Spark NLP; NLP; Text classification; Scala; LaBSE; Spark NLP; NLP; Textklassificering; Scala;

    Sammanfattning : In today’s internet era, more text than ever is being uploaded online. The text comes in many forms, such as social media posts, business reviews, and many more. For various reasons, there is an interest in analyzing the uploaded text. For instance, an airline business could ask their customers to review the service they have received. LÄS MER

  4. 38. The impact of trust in eWOM through dimensions of source credibility towards purchase intention of a hotel stay

    Kandidat-uppsats, Luleå tekniska universitet/Institutionen för ekonomi, teknik, konst och samhälle

    Författare :Hanna Lundin; [2021]
    Nyckelord :EWOM; Trust; Source Credibility; Hotel industry; Online reviews; Hotel Stay; Purchase intention;

    Sammanfattning : The purpose of this study was to investigate how trust was built from three dimensions of source credibility in an electronic word of mouth space towards purchase intentions of a hotel stay. The chosen dimensions of Source Credibility that were investigated in the study was: Homophily, Expertise and Trustworthiness. LÄS MER

  5. 39. Sustainable Decision-Making in the Fashion Industry : How to influence the fashion industry to adopt more sustainable packaging solutions

    Master-uppsats, KTH/Industriell ekonomi och organisation (Inst.)

    Författare :Elin Enlund; Jennie Nilsson; [2021]
    Nyckelord :The fashion industry; sustainability; packaging; e-commerce; drivers; institutional logics; barriers; product development; decision-making; LCA; platform; B2B.; Modeindustrin; hållbarhet; förpackningar; e-handel; institutionella parametrar; barriärer; produktutveckling; beslutsfattande; plattform; B2B;

    Sammanfattning : Today, the fashion industry is responsible for 4 per cent of the global greenhouse gas emissions in the atmosphere and 20-35 per cent of the microplastics in the ocean. It is thereby a highly debated industry when it comes to environmental sustainability. LÄS MER

  7. 40. CRM och arbetssystem i förändring : En kvalitativ fallstudie om faktorer som leder till förändring av arbetssystem, aktörsroller och aktiviteter vid utveckling av CRM

    Kandidat-uppsats, Södertörns högskola/Institutionen för naturvetenskap, miljö och teknik

    Författare :Rikard Kloth; Thomas Norén; [2021]
    Nyckelord :Customer Relationship Management CRM ; development of CRM; implementation; factors of change; actor roles; processes; work systems; Customer Relationship Management CRM ; utveckling av CRM; implementation; förändringsfaktorer; aktörsroller; processer; arbetssystem;

    Sammanfattning : CRM är informationsproducerande informationssystem som används av organisationer för att registrera samt hantera information om tidigare, nuvarande och potentiella kunder. Kunderna kan enkelt hitta information, recensioner och priser hos konkurrenter vilket har stärkt konsumenternas förhandlingsstyrka. LÄS MER