Sökning: "DCTs"

Hittade 3 uppsatser innehållade ordet DCTs.

  1. 1. “Fluffy stuff decides the game” : A multiple case study exploring utility of DCTs andstrategic choice of language in the internationalisation process

    Master-uppsats, Jönköping University/IHH, Företagsekonomi

    Författare :Ellen Gustavsson; Sernelin Ahlsén Sandra; [2023]
    Nyckelord :Internationalisation Process; Professional Service Firms; Digital Communication Tools; Language;

    Sammanfattning : Background: Professional services firms (PSFs) face unique challenges when internationalisingdue to their intangible services and the need to adapt to local markets. Digital technologies havemade internationalisation more efficient since firms utilise digital communication tools (DCTs). LÄS MER

  3. 2. In a world without faces : A qualitative study on the influence of digital communication on export sellers’ perception of sensemaking and misunderstandings in buyer-seller relationships

    Master-uppsats, Uppsala universitet/Företagsekonomiska institutionen

    Författare :Vincent Bröms; Roelof Noback; [2022]
    Nyckelord :Digital Communication Technologies DCTs ; Formalization; Socialization; Sensemaking; Ambiguity; Misunderstandings;

    Sammanfattning : Traveling salespeople usually play an integral part in exporting firms’ strategy. However, the Covid-19 pandemic and travel restrictions have forced many businesses to rely on digital communication technologies for communication with distant customers and partners they usually would meet with in person. LÄS MER

  4. 3. Cross-cultural Analysis of Congratulations in American English, Indian English and Peninsular Spanish

    Magister-uppsats, Högskolan Dalarna/Engelska

    Författare :Kimia Avazpour; [2020]
    Nyckelord :Cross-cultural; speech acts; congratulations; DCTs; Elwood;

    Sammanfattning : To gain a better understanding of intercultural communication, it is relevant to study speech acts not only in different languages but also across different language varieties. Seeing as speech act studies are said to have suffered from Anglocentrism there is a necessity to include nonwestern cultures (Wierzbicka, 1985:145). LÄS MER