Sökning: "Effrosyni Tigka"
Hittade 2 uppsatser innehållade orden Effrosyni Tigka.
1. City rebranding through co-creation with the residents - the case of Amsterdam
Magister-uppsats, Lunds universitet/Företagsekonomiska institutionenSammanfattning : Purpose: There has been a lot of research about city rebranding, however in the realm of tourists and businesses as stakeholders. The aim of this study is to investigate the involvement of residents in the city brand as part of rebranding. LÄS MER
2. Can loyalty schemes be applied to all types of luxury brands?
L3-uppsats, Lunds universitet/Företagsekonomiska institutionenSammanfattning : .... LÄS MER
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