Avancerad sökning

Hittade 2 uppsatser som matchar ovanstående sökkriterier.

  1. 1. Attraktiva arbetsgivares profilering : En diskursanalys om attraktiva arbetsgivares employer branding inom ingenjörsbranschen

    Magister-uppsats, Mälardalens högskola/Akademin för ekonomi, samhälle och teknik

    Författare :Julia Öhrberg Nyberg; Lovisa Bodin; [2021]
    Nyckelord :;

    Sammanfattning : Date: 2021-05-31Level: Master thesis in Business Administration, 15 cr  Institution: School of Business, Society and Engineering, Mälardalen University Authors: Lovisa Bodin (96/11/06), Julia Öhrberg Nyberg (98/05/18) Title: Attractive employers profiling Tutor: Magnus Linderström Keywords: Employer Branding, Employer attractiveness, Discourse, Discourse analysis, Identity, Engineer Research questions: What discursive practices can be distinguished within the employer branding discourse? What influences does the discursive practices have on individuals’ identity creation? Purpose: The purpose of the study is to investigate and understand how attractive employers for engineers’ profile themselves in a time where the need for technical competence is growing, by looking at four of the most attractive employers who according to labor market research are Sweco, IKEA, Volvo Group and Spotify. The purpose is also to understand how employers' profiling affects individuals who apply to the organizations. LÄS MER

  2. 2. Digitalisering inom hälso- och sjukvården : En kvalitativ studie av digitala vårdverksamheters organisatoriska påverkan på vårdcentraler

    Kandidat-uppsats, Mälardalens högskola/Akademin för ekonomi, samhälle och teknik

    Författare :Julia Öhrberg Nyberg; Lovisa Bodin; Jonna Lundin; [2020]
    Nyckelord :Health care centers; digital health care; primary care; digital health care services; Vårdcentraler; digital vård; primärvård; digitala vårdtjänster;

    Sammanfattning : Date: 2020-06-05 Level: Bachelor thesis in Business Administration, 15 cr Institution: School of Business, Society and Engineering, Mälardalen University Authors: Lovisa Bodin (96/11/06), Jonna Lundin (97/12/05), Julia Öhrberg Nyberg (98/05/18) Title: Digitalization within the health care Tutor: David Freund Keywords: Health care centers, digital health care, primary care, digital health care services Research Questions: How does health centers get affected by the digital health care providers? How does the health centers relate to this impact organizationally? Purpose: The purpose with this study is to describe how digital health care providers affect health centers organizationally and investigate if and how health centers acts on the basis of the digital health care providers. Method: The study is based on a qualitative method with five semi-structured interviews which were processed through a thematic analysis. LÄS MER