Sökning: "Nelli Nordlund"

Hittade 2 uppsatser innehållade orden Nelli Nordlund.

1. 1. The Impact of Distance Work on Culture Development During an Era of Digital Transformation

   Master-uppsats, Luleå tekniska universitet/Institutionen för ekonomi, teknik, konst och samhälle

   Författare :Nelli Nordlund; Thirimadura Mahesha Medhani Mendis; [2022]
   Nyckelord :distance work; digital transformation; digital maturity; cultural differences;

   Sammanfattning : Companies are going through a phase that is called “Industrie 4.0” where the aim is to adapt their organization and culture toward the industrial revolution that is going on. There are multiple cultural aspects to look at while going into this process. LÄS MER

3. 2. The 4P theory's role in a company's social media

   Kandidat-uppsats, Uppsala universitet/Företagsekonomiska institutionen

   Författare :Nelli Nordlund; Shayan Karimi; [2019]
   Nyckelord :the 4P theory; social media platforms; marketing strategy; digitalization;

   Sammanfattning : This bachelor thesis gives insight to the reader on the 4P theory’s role in a company’s social media marketing. This is a multiple case study where the authors investigated how these two companies apply 4P theory in their social media marketing. Furthermore. LÄS MER