Sökning: "Olympic City"

Visar resultat 1 - 5 av 16 uppsatser innehållade orden Olympic City.

  1. 1. A Compromised Legacy? Investigating the embodiment of Olympism values within the Olympic bidding process

    Magister-uppsats, Malmö universitet/Fakulteten för lärande och samhälle (LS)

    Författare :Sophia Mohamed Harith; [2020]
    Nyckelord :Olympics; Bidding Process; Olympism; Leveraging; Legacy;

    Sammanfattning : The international and commercialised recognition of the Olympic Games can bring upon prestigious benefits to a country's Olympic Games legacy. Due to this, candidate cities have capitalised on this opportunity to leverage their bids to successfully secure hosting rights. LÄS MER

  3. 2. Is there a difference between the Olympic Games and the Paralympic Games in their impact on inbound tourism?

    Kandidat-uppsats, Linnéuniversitetet/Institutionen för nationalekonomi och statistik (NS)

    Författare :Pauline Chantrel; Agathe Fourcade; [2019]
    Nyckelord :;

    Sammanfattning : This paper studies the difference in number of tourist arrivals between the Olympic games and the Paralympic games in the hosting countries. Using the difference-in-differences method, results show that there is a difference in the number of tourist arrivals between the summer games and winter games, and that hosting the games have a bigger impact on smaller city than on bigger one. LÄS MER

  4. 3. ”Brudar förgyller” OS  : En innehållsanalys om hur kvinnliga friidrottare framställs under de olympiska spelen i Mexiko City 1968 och Barcelona 1992

    Kandidat-uppsats, Linnéuniversitetet/Institutionen för kulturvetenskaper (KV)

    Författare :Tim Carlsson; [2017]
    Nyckelord :Olympic Games; female athletics; Framing; Aftonbladet; Expressen; Kvällsposten; Idag;

    Sammanfattning : The purpose of this study is to examine four Swedish newspapers views on female athletes in the Olympic Games in Mexico City 1968 and Barcelona 1992, and examine what information the Swedish public received through their reporting about the Olympic Games in Mexico City and Barcelona. The study is based on printed editions of the Swedish newspapers Aftonbladet, Expressen, Kvällsposten and Idag. LÄS MER

  5. 4. Destination HV71 : En kvalitativ studie i co-branding & place branding med Jönköpings kommun, Destination Jönköping och HV71

    Kandidat-uppsats, Högskolan i Jönköping/HLK, Medie- och kommunikationsvetenskap

    Författare :Isac Enhamn; Markus Berg; [2016]
    Nyckelord :co-branding; ice hockey; place branding; qualitative; jönköping; co-branding; ishockey; place branding; kvalitativ; jönköping;

    Sammanfattning : För en stad är det viktigt att sticka ut, att göra sig hörd bland andra städer som konkurrerar om besöksnäring och nya invånare. Hur kan en medelstor stad sticka ut från mängden? Kanske genom att marknadsföra sig tillsammans med en idrottsförening. LÄS MER

  7. 5. The Olympics – going for gold and what else? : can London 2012 urban regeneration legacy be considered as sustainable development?

    Master-uppsats, Lunds universitet/LUCSUS

    Författare :James Cunningham; [2014]
    Nyckelord :urban regeneration; sustainability science; London 2012 Olympics; sustainable development; legacy; Social Sciences;

    Sammanfattning : Olympic legacy was previously seen as a potential burden on the host city, however an evolutionary shift has occurred whereby it can now be regarded as an instrument in wider urban policy planning. Sustainable development is a requirement set by some governments, and London 2012 aimed to use the Olympic legacy for sustainable development in the form of urban regeneration. LÄS MER