Sökning: "Rim Abdul-Rahman"
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1. Optimizing the assortment planning of highly differentiated products with demand and location complexity in Europe : A case of the e-commerce cosmetic industry
Uppsats för yrkesexamina på avancerad nivå, Blekinge Tekniska Högskola/Institutionen för industriell ekonomiSammanfattning : The cosmetic industry is characterized by having the ability to offer a wide range of differentiatedproducts. This leads in turn retailers to make strategic decisions regarding assortment planning. Itmeans choosing the right breadth and depth of products that should be allocated to a distributioncenter. LÄS MER
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