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Visar resultat 1 - 5 av 50 uppsatser som matchar ovanstående sökkriterier.

  1. 1. ATTRAHERA OCH BEHÅLLA REKRYTERARE - En kvantitativ undersökning inom rekryteringsbranschen om vad medarbetare uppskattar hos arbetsgivare

    Kandidat-uppsats, Göteborgs universitet / / Institutionen för sociologi och arbetsvetenskap

    Författare :Johanna Kalered Martinsson; Thyra Svensson; [2023-09-13]
    Nyckelord :Employer Branding; Employer Value Propositions; Generations; Human Resource Management; Talent Attraction;

    Sammanfattning : This study aims to investigate which employer value propositions, EVPs, are valued most highly by employees in the recruitment industry. The study's purpose is further extended to examine whether generational differences can be observed in the evaluation of EVPs. A quantitative approach with a questionnaire survey was used. LÄS MER

  2. 2. Att vara lite på show varje dag - En kvalitativ studie där eftertraktade konsulter inom kunskapsintensiva branscher ger sitt unika perspektiv på motivation och karriär

    Kandidat-uppsats, Göteborgs universitet / / Institutionen för sociologi och arbetsvetenskap

    Författare :Monia Hanachi; Sandra Ruergård; [2023-09-07]
    Nyckelord :career choice; consultant; motivational factors;

    Sammanfattning : The interest in understanding individuals' motivation and satisfaction at work, their driving forces behind career choices, and how companies should act to attract and retain talent has steadily increased over the years. The starting point and focus of these areas are different, but intertwined in that they together can answer questions regarding how companies and individuals should think and act in order to contribute to positive results. LÄS MER

  3. 3. Employer Branding incongruence : A qualitative study of the relationship between identity formation and employer branding among Gen Z in Sweden

    Kandidat-uppsats, Jönköping University

    Författare :Emma Steén; Ebba Blomberg; [2023]
    Nyckelord :Employer branding; Identity formation; Work-life Balance; Fresh-start mindset; mobile technology; Generation Z;

    Sammanfattning : Background:  Employees are the basis upon which a successful firm is built. Today, it is a talents market, and companies must prioritize their employer branding strategies and improve their employee value proposition to attract and retain the best talent. LÄS MER

  4. 4. The work values of Generation Z : A qualitative research explaining what Generation Z values and is attracted to in an employer

    Kandidat-uppsats, Linnéuniversitetet/Institutionen för marknadsföring och turismvetenskap (MTS)

    Författare :Clara Emanuelsson; Jonathan Turesson; [2023]
    Nyckelord :Work Values; Generation Z; Employer branding; Employer attractiveness;

    Sammanfattning : Background: Effective employer branding helps attract and retain top talent, leading to overall success. Work values play a significant role in job preferences and satisfaction. Understanding the work values of Generation Z, is crucial for appealing to them. LÄS MER

  5. 5. The Influence of CSR Initiatives on Gen Z's Perception of Firms: A Qualitative Study : Exploring the Impact of Corporate Social Responsibility on the Favourability of Potential Gen Z Employees

    Kandidat-uppsats, Mälardalens universitet/Akademin för ekonomi, samhälle och teknik

    Författare :Diyana Fisehaye; Ruth Teclehaymanot; [2023]
    Nyckelord :Corpoorate Social Responsibility; CSR Initiatives; Job-satisfaction; Gen Z; Employer Branding; Job Preference;

    Sammanfattning : Purpose: This study aims to explore the relationship between CSR initiatives and the job preferences of educated Gen Z members. This study also aims to provide insights into how organisations can attract and retain top Gen Z talent by implementing CSR initiatives and thus maintain their competitive advantage in the job market. LÄS MER