Sökning: "bryman bell"

Visar resultat 11 - 15 av 20 uppsatser innehållade orden bryman bell.

  1. 11. Network development among habitual entrepreneurs when starting a new venture in a different industry

    Magister-uppsats, Lunds universitet/Företagsekonomiska institutionen

    Författare :Nikolay Minev; Karen Margrethe Sørensen; [2016]
    Nyckelord :Networks; social resources; network process development; habitual entrepreneurs; industry experience and context change.; Business and Economics;

    Sammanfattning : Purpose - The purpose of this research is to investigate how the business network develops, when habitual entrepreneurs enter into a different industry context. How these entrepreneurs expand their existing networks, and how they build new networks, when entering new industry context. Design - Qualitative analysis. LÄS MER

  3. 12. Factors to consider when adapting to M-commerce : From a design perspective

    Kandidat-uppsats, Högskolan i Borås/Akademin för bibliotek, information, pedagogik och IT

    Författare :David Lilliecrona; Ria Zhang Jin; [2015]
    Nyckelord :M-commerce; Adaption; Design; Apparel industry; E-commerce; Usability;

    Sammanfattning : Mobile commerce through smart phones as an extension of the traditional electronic commerce is becoming widely implemented together with the IT development and increased usage of smart phones. The thesis is limited to the design factors to consider when adapting to m-commerce for the apparel industry, since this industry has a long experience in online and mail order business. LÄS MER

  4. 13. Exploring value creative and value destructive practice through an online brand community: : The case of Starbucks.

    Magister-uppsats, Karlstads universitet/Avdelningen för företagsekonomi

    Författare :Uzezi Dia; [2015]
    Nyckelord :Netnography; Online Brand Communities OBCs ; Brand Communities; Value Co-creation; Value Co-destruction; Practice Theory; Consumer Culture Theory CCT ; Starbucks; My Starbucks Ideas; Computer-mediated communications CMC ; QSR NVivo 10; and Ethics.;

    Sammanfattning : This paper explores value co-creation and value co-destruction with a focus on the social practices embedded in the online brand community “My Starbucks Idea (MSI).” The objectives of the research are accomplished through a detailed explanation of the study’s stages, starting with the Research design/Planning, and followed by the Community Entry (Entrée), Data collection, Limitations, and Ethical implications. LÄS MER

  5. 14. Beslutsfattande i extrema miljöer : En studie om hur Grupptänk, Riskhantering och Eskalerande engagemang påverkar beslutsfattandet i extrema miljöer

    Uppsats för yrkesexamina på avancerad nivå, Umeå universitet/Företagsekonomi

    Författare :Emilie Jonsson; Amanda Lundström; [2014]
    Nyckelord :Project; Groupthink; Risk Management; Escalating Commitment; Decision-making; Project Risks; Group Decisions; Temporary organizations; Management; Mountaineering;

    Sammanfattning : Problem och syften När projekt befinner sig i extrema miljöer är betydelsen av ett fördelaktigt beslutsfattande avgörande. Om projektdeltagarna inte lyckas ta genomtänkta beslut finns det risk för att projektet misslyckas vilket involverar allvarliga konsekvenser. LÄS MER

  7. 15. Pricing methods and strategies in the cruise line industry : A case study on Carnival Corporation's premium and luxury brands

    Kandidat-uppsats, Uppsala universitet/Företagsekonomiska institutionen

    Författare :Ruby Bengtsson; [2014]
    Nyckelord :;

    Sammanfattning : This research paper investigates the factors affecting pricing strategies and models within the cruise line industry. The kind of pricing models that can contribute to the development of pricing strategies and processes within the industry is also being investigated. LÄS MER