Sökning: "crm telecom"

Hittade 4 uppsatser innehållade orden crm telecom.

  1. 1. Evaluating material efficiency assessment methods : An assessment of the adaptability to B2B products using Ericsson telecom network infrastructure product as a case study

    Master-uppsats, KTH/Hållbar utveckling, miljövetenskap och teknik

    Författare :Amanda Hederén; [2018]
    Nyckelord :M 543; Material efficiency; Ericsson; Circular economy; EU;

    Sammanfattning : Unsustainable consumption patterns and material scarcity has been recognised as one of the challenges within the European Union. To change these patterns policy makers within EU are looking towards a transitioning into circular economy. LÄS MER

  2. 2. Acquiring customers through Social Customer Relationship Management : An explorative case study within the telecom industry

    Uppsats för yrkesexamina på avancerad nivå, Luleå tekniska universitet/Institutionen för ekonomi, teknik och samhälle

    Författare :Philip Andresen; [2017]
    Nyckelord :Social CRM; Social Media; Value Proposition; telecom industry; premium customers;

    Sammanfattning : Social media is a rapidly rising phenomenon, providing new opportunities for consumers and businesses to communicate and share information. The development of social media has allowed for customer relationship management (CRM) to extend its area of use, coining the now common concept social CRM. LÄS MER

  3. 3. Crucial Factors in Customer Relationship Management : A Chinese Perspective of the Telecommunication Industry

    Magister-uppsats, Sektionen för ekonomi och teknik (SET)

    Författare :Yan Song; Bin Wei; [2011]
    Nyckelord :Customer Relationship Management; CRM; CRM system; Chinese CRM system; important factors in CRM system; improvements for CRM system;

    Sammanfattning : Customer Relationship Management (CRM) which focuses on the relationship with customers has become more and more important in business management. CRM is a managerial system based on technological applications which can help companies to get competitive advantages. LÄS MER

  4. 4. CRM in 3G Telecom - The Customised Point of Contact

    D-uppsats, Göteborgs universitet/Institutionen för informatik

    Författare :Andreas Wahlin; Mikael Aldervall; [2001]
    Nyckelord :;

    Sammanfattning : We have studied CRM in a service provider's perspective on behalf ofEricsson Microwave Systems AB. The question at issue we decided toinvestigate is 'How should a service provider set up a point of contact inorder to manage customer relations in the 3G mobile Internet?' To reach aconclusion we have conducted a qualitative study including literature surveyand three interviews. LÄS MER