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  1. 1. Commitment to Innovation

    Magister-uppsats, Lunds universitet/Företagsekonomiska institutionen

    Författare :Ronny Huynh; Renjie Han; [2008]
    Nyckelord :Innovation Management; Innovation Climate; Leadership; Knowledge Management; Commitment; Management of enterprises; Företagsledning; management; Business and Economics;

    Sammanfattning : “The management of innovation is inherently difficult and risky, most new technologies fail to be translated into products and services, and most new products and services are not commercial successes. In short, innovation can enhance competitiveness, but it requires a different set of management knowledge and skills from those of everyday business administration” (Bessant et al. LÄS MER