Facebook som bostadsplattform : studenters strategiska användning av Facebooks affordances

Sammanfattning: This thesis examines how students at Lund university use Facebook as a platform for housing contracts. It explores how the affordances of Facebook facilitate or hinder the process for both students and landlords, and how they use these affordances to select accommodations and tenants. The study identifies successful strategies in leveraging Facebook's affordances to secure favorable housing contracts, particularly focusing on how users navigate these affordances for effective communication and housing search. The thesis mainly consists of interviews. The thesis shows that the students at Lund university view Facebook as one of the best platforms for housing contracts, as it’s group features allows users to connect with landlords in an effective way. Furthermore, Facebook’s affordances make it easy for the tenants to determine if the landlords are legitimate due to the ability to easily examine their digital footprint. However, some ethical issues may occur as Facebook for housing is growing in popularity, as there may be some people without much knowledge of Facebook, or without a digital footprint, that are unfavoured on the housing market. This is an example of the theory of digital divide.