A frame analysis of the housing crisis in Santa Cruz

Sammanfattning: In the US in general and in Santa Cruz, California in particular there is an intense housing crisis affecting the right to housing for the population. Groups within the society are in conflict about what to do about the crisis. As a participant of the No Place Like Home Project I have analyzed interviews done through Community Based Research. This qualitative research will through a frame analysis examine what frames that can be found among the group of renters and landlords within the housing crisis. This will be done by looking at how problems and solutions are formulated by five landlords and five renters. The purpose is to reconstruct some of the existing frames and contribute to the understanding of how different positions create conflict. The outcome of the research is that it exists a frame conflict within the areas of; housing as a concept, governmental regulation and market crash as a phenomenon. At the same time there are views that fall outside what you generally expect from a landlord versus a renter.