Sökning: "Adriele Pradi"
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1. The Adoption of Sales Innovations in Swedish B2B Companies
Magister-uppsats, Umeå universitet/FöretagsekonomiSammanfattning : Sales is an essential department for organizations, it connects the products and services with the customers. The literature highlights that sales has faced a number of changes in the past years, especially with the introduction of new technologies that aim to contribute in the sales process, making it more precise and efficient. LÄS MER
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