Sökning: "Anna Forkman"

Hittade 2 uppsatser innehållade orden Anna Forkman.

  1. 1. Employer Brand Loyalty Revisited - Adapting to a Changing Reality - A qualitative article on how companies, engaging in Employer Branding efforts, need to adapt to a constantly changing context

    Master-uppsats, Göteborgs universitet/Graduate School

    Författare :Viktor Brodin; Anna Forkman; [2019-07-03]
    Nyckelord :Employer Branding; Employer Brand Loyalty; Employer Brand Relations; Employer Brand Identity; Employer Value Proposition - EVP; External influences; Jolts;

    Sammanfattning : This qualitative case study aims at critically analyse how businesses today, actively working on their Employer Brand, engage in this work in a changing context, focusing on Employer Brand Loyalty. This was done by investigating six case companies using interviews and document analysis. LÄS MER

  3. 2. Hur kan employer brading få företag att nå ut till ekonomistudenter?

    Kandidat-uppsats, Göteborgs universitet/Företagsekonomiska institutionen

    Författare :Anna Forkman; Annika Hersle; [2017-08-01]
    Nyckelord :;

    Sammanfattning : .... LÄS MER