Sökning: "Frida Lübeck"

Hittade 1 uppsats innehållade orden Frida Lübeck.

  1. 1. "No more fucks to give" - En kvalitativ kritisk diskursanalys av Svenska Fotbollförbundets offentliga uttalanden efter två uppmärksammade händelser

    Kandidat-uppsats, Lunds universitet/Institutionen för strategisk kommunikation

    Författare :Matilda Mörk Johansson; Frida Lübeck; [2019]
    Nyckelord :företagsanseende; dagordningsteorin; genus; idrott; makt; kritisk diskursanalys corporate reputation; agenda-setting; gender; sport; power; critical discourse analysis; Social Sciences;

    Sammanfattning : Previous research about equality between men and women within Swedish football is missing a critical perspective of how language reproduces power differences and creates a certain reality. This study aims to identify the discursive practices used by the Swedish Football Association in order to maintain unequal power relations between men and women, as well as contribute to an understanding of how language can reproduce a constructed reality. LÄS MER