Sökning: "LTU thesis e-commerce"

Visar resultat 1 - 5 av 9 uppsatser innehållade orden LTU thesis e-commerce.

  1. 1. Value creation through the service consumption process in the fashion industry : An exploratory study of where value is created during the service consumption process in connection with e-commerce

    Uppsats för yrkesexamina på avancerad nivå, Luleå tekniska universitet/Institutionen för ekonomi, teknik, konst och samhälle

    Författare :Lina Almqvist; [2022]
    Nyckelord :Value; Service consumption process; E-commerce; Value creation; Online shopping;

    Sammanfattning : Purpose The purpose of this study is to analyze the customer's perception of value through each stage of the service consumption process in connection with e-commerce. The aim is to see where in the different stages customers experience value. Method For this research a qualitative method was used in the form of semi structured interviews. LÄS MER

  2. 2. Influence of COVID-19 on E-commerce sales : The omnichannel strategies case of the retail businesses in Sweden

    Master-uppsats, Luleå tekniska universitet/Institutionen för ekonomi, teknik, konst och samhälle

    Författare :Joel Dorian Aguilar Montaño; [2022]
    Nyckelord :omnichannel; in-store; online sales; Covid19; retailer;

    Sammanfattning : Purpose - This thesis aims to describe the strategies employed by omnichannel experts in Swedish retail shops during the Covid19 pandemic. Furthermore, the integration of the physical and online channels is studied to describe the methods used to increase sales, especially in the online channels. LÄS MER

  3. 3. Implementation of an abstract module for entity resolution to combine data sources with the same domain information

    Magister-uppsats, Luleå tekniska universitet/Institutionen för system- och rymdteknik

    Författare :Ziaul Islam Chowdhury; [2021]
    Nyckelord :;

    Sammanfattning : Increasing digitalization is creating a lot of data every day. Sometimes the same real-world entity is stored in multiple data sources but lacks common reference. This creates a significant challenge on the integration of data sources and may cause duplicates and inconsistencies if not resolved correctly. LÄS MER

  4. 4. RETAIL IS DETAIL : Customers’ Attraction to Physical Retail Stores Within Consumer Electronics

    Uppsats för yrkesexamina på avancerad nivå, Luleå tekniska universitet/Institutionen för ekonomi, teknik och samhälle

    Författare :Tina Mohammadi; [2020]
    Nyckelord :Customer Experience; Customer relationship; E-commerce; Customer service; Physical stores; Retail industry; Consumer electronics; Elgiganten; CRM;

    Sammanfattning : Most companies' desire is to create customer relationships and the working methods have changed as a result of the increased e-commerce. Because of digitalization, the retailing field has changed dramatically. Consequently, physical stores are facing competition from online companies. LÄS MER

  5. 5. Keeping Relationship in Physical Store in a Digital Era : a Study in H&M and Åhlens

    Kandidat-uppsats, Luleå tekniska universitet/Institutionen för ekonomi, teknik och samhälle

    Författare :Mahboba Jamshidi; [2019]
    Nyckelord :Physical stores; online stores; customer relationship; loyalty; retail industry; service;

    Sammanfattning : As an effect of the exploding e-commerce, an increasing number of stores have been forced to shut down the last years, which has resulted in an increased interest in what will be required of the physical stores in order to survive a digital era. Digitization has changed the global retail industry for consumers and has changed the playing field for commerce and challenged successful business models. LÄS MER