Sökning: "Sandra Siljevik Laine"

Hittade 2 uppsatser innehållade orden Sandra Siljevik Laine.

  1. 1. Smooth Sailing : An Exploratory Study Navigating the Acceptance of Digital Health Solutions and the Impact on Seafarer Well-Being

    Master-uppsats, Jönköping University/IHH, Företagsekonomi

    Författare :Charlotta Herkommer; Sandra Siljevik Laine; [2023]
    Nyckelord :Technology acceptance; Technology Acceptance Model TAM ; Digital health solutions; Employee well-being; Seafarer well-being; Maritime industry.;

    Sammanfattning : Background: To ensure a sustainable future in the maritime industry; new measures of employee well-being are needed. Digital health solutions have proven to possess great potential to ensure employee well-being regardless of location, with opportunities for a proactive instead of a reactive approach where health and safety issues can be avoided. LÄS MER

  2. 2. Stay exclusive or go inclusive : Exploring consumers’ perception of luxury fashion brands’ use of digital channels and disruptive technologies.

    Kandidat-uppsats, Jönköping University/Internationella Handelshögskolan

    Författare :Jessica Alverönn Oresvärd; Charlotta Herkommer; Sandra Siljevik Laine; [2021]
    Nyckelord :Luxury fashion; Digitalisation; Digital channels; Disruptive technologies; Consumer perception; Exclusivity;

    Sammanfattning : Background and problem: The perception of luxury fashion has been shaped throughout history with well-known brands’ innovative strategies and designs. Along with its crafts and arts, exclusivity has been one of the main pillars of luxury fashion, creating the perception of luxury fashion products only being available to the ‘elite’; which has been feasible to maintain in an analog society. LÄS MER