Sökning: "Viktoria Maria Karlsson"

Hittade 2 uppsatser innehållade orden Viktoria Maria Karlsson.

  1. 1. Samarbete i skolan mellan de två yrkesprofessionerna skolbibliotekarie och lärare : En fallstudie ur lärares perspektiv

    Kandidat-uppsats, Högskolan i Borås/Akademin för bibliotek, information, pedagogik och IT

    Författare :Maria Viktoria Karlsson Vives; [2021]
    Nyckelord :skolbibliotek; skolbibliotekarie; lärare; samarbete;

    Sammanfattning : This essay examines the professions of teachers and school librarians from the perspective of the teacher. Through a case study, teachers have been interviewed regarding their views on their collaboration with the school librarian and what they think the school librarian with his or her professional competence complements their students' teaching with. LÄS MER

  2. 2. Spraying a New Trend : Exploring Branding Strategies Through the Volvo LifePaint Campaign

    Kandidat-uppsats, Högskolan i Jönköping/Internationella Handelshögskolan

    Författare :Viktoria Hansson; Maria Karlsson; Albin Larsson; [2016]
    Nyckelord :Branding; Customer-based brand equity; leveraging secondary associations;

    Sammanfattning : Background: The authors tentatively believe they have identified a new trend within branding, where an established brand launches a new and innovative product that is somehow related to the brand’s core values, interactively through a complementary marketing communication video. Support for the relevance to further investigate the identified trend can be found in academic literature. LÄS MER