Sökning: "descriptive norm"

Visar resultat 6 - 10 av 48 uppsatser innehållade orden descriptive norm.

  1. 6. More Than Skin Deep : An Investigation of Consumer Behavior Toward Green Skincare Products in the European Context

    Kandidat-uppsats, Linnéuniversitetet/Institutionen för marknadsföring och turismvetenskap (MTS)

    Författare :Dana Szalaiova; Mark Vidrinskas; [2023]
    Nyckelord :Skincare; green skincare; sustainable skincare; environmentally friendly skincare; Green Purchase Intention; Theory of Planned Behavior; Attitude; Subjective Norm; Perceived Behavioral Control; Environmental Concern; Environmental Knowledge; Health Concern; Injunctive Norm; Descriptive Norm; Electronic Word-of-Mouth; Price Sensitivity; Availability; Perceived Consumer Effectiveness;

    Sammanfattning : This bachelor’s thesis is a quantitative study examining the factors influencing the Green Purchase Intention of (green) skincare among European consumers. The underpinning theory for this paper was the Theory of Planned Behavior and its influencing constructs such as Attitude, Subjective Norm, and Perceived Behavioral Control, as well as various selected determinants such as Environmental Concern, Environmental Knowledge, Health Concern, Injunctive Norm, Descriptive Norm, Electronic Word-of-Mouth, Price Sensitivity, Availability, and Perceived Consumer Effectiveness. LÄS MER

  3. 7. CUSTOMISING EU ENERGY EFFICIENCY POLICY - The national strategy behind implementing Article 7 of the EU Energy Efficiency Directive 2012: a case study of Sweden

    Master-uppsats, Göteborgs universitet/Statsvetenskapliga institutionen

    Författare :Isabell Börjesson; [2022-06-22]
    Nyckelord :EU; Policy implementation; Customisation; Rational choice institutionalism; Sociological institutionalism; Sweden; Energy Efficiency Directive; 2012 27 EU;

    Sammanfattning : This Master Thesis examines the topic of Member States (MS) implementation of EU policy, with the two-folded aim of studying how and why MS customise EU policy in the manner that is proceeded with. The strategy behind MS implementation of EU policy is hence at centre stage and is analysed through the development of an innovative theoretical framework. LÄS MER

  4. 8. "Man lever bara en gång" : En kvalitativ intervjustudie om varför campusstudenter konsumerar alkohol utifrån ett normperspektiv

    Kandidat-uppsats, Linnéuniversitetet/Institutionen för socialt arbete (SA)

    Författare :Alexandra Airosto; Sofie Viktorsson; [2022]
    Nyckelord :Campus; students; alcohol consumption; drinking norm; associations towards drinking; Campus; studenter; alkoholkonsumtion; alkoholnorm; associationer till alkoholkonsumtion;

    Sammanfattning : Consuming alcohol can affect the mental and physical health, lead toaddiction and affect the development of the brain before the age of 25.Nevertheless binge drinking remains a widespread problem amongstuniversity students. Drinking norms in people's surroundings can affect theirdrinking habits. LÄS MER

  5. 9. STRETCHING THE BOUNDARIES OF COUNTERTERRORISM : A study on the evolution of extraterritoriality withinAmerican counterterrorism

    Kandidat-uppsats, Örebro universitet/Institutionen för humaniora, utbildnings- och samhällsvetenskap

    Författare :Kajsa Anjala-Ljungkvist; [2022]
    Nyckelord :Counterterrorism; extraterritoriality; sovereignty; contingent sovereignty; constitutional rights; human rights; Guantanamo;

    Sammanfattning : This thesis sets out to research the phenomenon that is extraterritoriality within Americancounterterrorism, doing as such by analyzing four policy reports from four differentpresidential administrations. The purpose of this thesis is to research the evolution ofextraterritoriality within counterterrorism policy based on the knowledge that there has been achange regarding the matter, significantly following the events of the 11th of Septemberterrorist attacks in 2001. LÄS MER

  7. 10. Navigating the financial landscape for a sustainable ocean economy

    Master-uppsats, Stockholms universitet/Stockholm Resilience Centre

    Författare :Emma Olofsson; [2022]
    Nyckelord :Ocean economy; sustainable finance; ocean stewardship;

    Sammanfattning : The ocean is increasingly seen as a new economic frontier. While investments are rapidly growing, these are mainly directed to unsustainable practices and a huge funding gap remains to ensure that ocean industries are in line with the aspirations of a truly “blue” economy. LÄS MER