Sökning: "Fei Wei"

Hittade 2 uppsatser innehållade orden Fei Wei.

1. 1. Did the regulatory monetary policy in China mimic the market economy?

   Kandidat-uppsats, Ekonomihögskolan, ELNU

   Författare :Hiranthip Intaranukulkij; Fei Wei; [2012]
   Nyckelord :regulatory monetary policy in China;

   Sammanfattning : The People’s Bank of China (PBC) has played a vital role in conducting monetary policy during a period of fast economic growth in China. The PBC used a variety of monetary measures and instruments to implement monetary policy over the past decades. LÄS MER

3. 2. Analysis of Self Service Technology and Retail Brand Equity

   Magister-uppsats, Lunds universitet/Företagsekonomiska institutionen

   Författare :Fei Fei Wei; Pattarin Pintusopon; Xiaoxi Zhang; [2009]
   Nyckelord :Self service; SST; Brand equity; Co-creation; Grocery retail; Management of enterprises; Företagsledning; management; Business and Economics;

   Sammanfattning : The purpose of this study is to provide an examination, within grocery retailing, of whether a positive linkage between SST usage and consumer-based retailer brand equity exists. The study portrays co-creation as a key mediator, which means we are going to investigate whether different levels of customer co-creation, by means of SST usage, can help in building a strong retailer brand. LÄS MER