Sökning: "Health Care industry and Europe"

Visar resultat 6 - 10 av 10 uppsatser innehållade orden Health Care industry and Europe.

1. 6. Parallel Import of Pharmaceuticals in the EU

   Magister-uppsats, Lunds universitet/Företagsekonomiska institutionen

   Författare :Anna Scheuermann; [2006]
   Nyckelord :Parallel Import; Pharmaceuticals; Läkemedel; reimports; parallel trade; Management of enterprises; Företagsledning; management; Business and Economics;

   Sammanfattning : Parallel import in the European Union is the perfectly legal activity under Art. 28-30 EC of buying goods in a low-price country in order to ship and sell them in a high-price country. The pharmaceutical market in Europe is subject to the subsidiartiy principle of Art. LÄS MER

3. 7. The right to health and right to intellectual property in the EU. Analysis of the internal and external policies.

   Magister-uppsats, Lunds universitet/Juridiska institutionen

   Författare :Beata Faracik; [2002]
   Nyckelord :Human Rights Law and Intellectual Property Rights; Law and Political Science;

   Sammanfattning : It is very common nowadays to speak of an ''information society'' in which control of information or information based knowledge has replaced control over matter as an ultimate source of economic power. The intellectual creations protected through patents, trade marks, copyrights etc constitute often a huge part of the companies' intangible assets. LÄS MER

4. 8. E-business Str@tegy in the Acute Care segment in Europe

   D-uppsats, Göteborgs universitet/Graduate Business School

   Författare :Hui Li Kam; Miriam Fladvad; [2001]
   Nyckelord :Germany; the United Kingdom; Acute Care; hospitals; e-business strategy; supply chain;

   Sammanfattning : The European health care industry in general has been rather backwards with e-business implementation compared to other industries. Only a handful of start-up companies have recently initiated trading medical products online. LÄS MER

5. 9. The role of interactive media in relationship marketing

   D-uppsats, Göteborgs universitet/Graduate Business School

   Författare :Sarah Thunström; Jennie Magnusson; [2000]
   Nyckelord :Interactive media; Internet; Telemarketing; Communication; Health Care industry and Europe;

   Sammanfattning : This thesis is an assignment from Mölnlycke Health Care, and concerns how a company in the health care industry can use interactive media in customer communication, in order to improve relations. The purpose is to describe how the customers in Europe would like to receive information and communicate with the suppliers, investigate the possibilities of using Internet/e-mail and telemarketing and to present a recommendation for future communication with these media. LÄS MER

7. 10. The role of interactive media in relationship marketing

   D-uppsats, Göteborgs universitet/Graduate Business School

   Författare :Sarah Thunström; Jennie Magnusson; [2000]
   Nyckelord :Interactive media; Internet; Telemarketing; Communication; Health Care industry and Europe;

   Sammanfattning : This thesis is an assignment from Mölnlycke Health Care, and concerns how a company in the health care industry can use interactive media in customer communication, in order to improve relations. The purpose is to describe how the customers in Europe would like to receive information and communicate with the suppliers, investigate the possibilities of using Internet/e-mail and telemarketing and to present a recommendation for future communication with these media. LÄS MER