Sökning: "Veronika Madzinova"

Hittade 2 uppsatser innehållade orden Veronika Madzinova.

1. 1. Designing for Sustainable HCI : Location-Based Mobile Application for Encouraging Environmental Friendly Ways of Transportation

   Master-uppsats, Umeå universitet/Institutionen för informatik

   Författare :Sohrab Gharibpour; Veronika Madzinova; [2016]
   Nyckelord :HCI; sustainability; persuasive technologies; Fogg’s behavior model; emotional relationship;

   Sammanfattning : This thesis aims to explore what are the main factors for designers to consider, when they design persuasive technologies for improving environmentally sustainable behavior. This paper starts out with a definition of sustainability as such, while also describing the most pressing issues within ecological sustainability. LÄS MER

3. 2. Creating brand awareness in outdoor advertising : Designing for interactivity and presence

   Magister-uppsats, Umeå universitet/Institutionen för informatik

   Författare :Fredrik Kedfors; Veronika Madzinova; [2015]
   Nyckelord :Interactivity; Advertising; Presence; Brand Awareness; Traditional Advertising; Interactive Advertising; Outdoor advertising; Human-Computer Interaction;

   Sammanfattning : This thesis aims to explore the design process of incorporating elements of presence and interactivity in order to measure brand awareness in outdoor advertising. The paper starts out with a description of research related to the field. LÄS MER