Sökning: "culture in China"
Visar resultat 21 - 25 av 397 uppsatser innehållade orden culture in China.
21. Beer Festival and Place Identity : An Analysis of Munich Oktoberfest And Qingdao International Beer Festival
Master-uppsats, Uppsala universitet/Teologiska institutionenSammanfattning : As microcosms of German and Chinese societies, Munich Oktoberfest and Qingdao International Beer Festival are important manifestations of local culture. This study intends to answer the following question: to which extent are beer festivals in Germany and China related to local history and the local sense of place? A historical overview of the beer festivals in Munich and Qingdao is provided, as well as an analysis of how people seeking a sense of belonging creatively combine cognitive schemata of modernity with local cultural systems on a symbolic level. LÄS MER
22. Making her feel like a fairy : a study of young women engaging with selfie applications in China
Master-uppsats, Lunds universitet/Medie- och kommunikationsvetenskap; Lunds universitet/Institutionen för kommunikation och medierSammanfattning : It’s not unusual for young people these days to take and edit a selfie. With the rise of consumerist culture and the popularity of mobile Internet, nowadays selfie applications, including beauty cameras and photo-beautification applications, have become the most well-accepted products/brands among Chinese women, who have grown accustomed to showing only one exquisitely edited face in digital photos without any dirt or blemishes. LÄS MER
23. Examining Sinophobia and Racialization at the Nexus of News Satire and Public Engagement : The Case of Swedish Television SVT’s Svenska Nyheter News Satire of China in 2018
Magister-uppsats, Malmö universitet/Institutionen för konst, kultur och kommunikation (K3)Sammanfattning : This thesis aims to understand Sinophobia in the context of post-racial, anti-racist and color-blind Sweden, specifically concerning news representations of China and racial caricatures of Chinese and other East-Asians through “Gook humor”. Sinophobia is examined through race humor and public engagement with satirical race representations using the controversial case of news satire of China produced by Swedish public television SVT in 2018. LÄS MER
24. Standardisering eller lokalisering? : En jämförande studie av två modeföretag i olika prisklassers anpassning i Kina
Kandidat-uppsats, Södertörns högskola/FöretagsekonomiSammanfattning : Cultural differences lead companies to either standardize or localize their marketing when internationalizing into other countries. The purpose of the study is to gain a deeper and broader understanding of how western brands market themselves in China. LÄS MER
25. The Perception and Attitude of Tea Tourism from Tourists’ perspective : A case study of Longjing Tea
Magister-uppsats, Uppsala universitet/Institutionen för samhällsbyggnad och industriell teknikSammanfattning : Tea has a long history in China. The combination of the tea industry and tourism industry is conducive to promoting and disseminating tea culture. It can also bring more economic and cultural benefits to the tourism industry. Tea tourism focuses on participation, which brings tourists a personalized, experiential, and leisurely experience. LÄS MER
