Sökning: "differentiation advantage"

Visar resultat 16 - 20 av 82 uppsatser innehållade orden differentiation advantage.

  1. 16. GET SMART; HOW MULTINATIONALS CAN USE SMART CONTRACTS TO GAIN A COMPETITIVE ADVANTAGE

    Master-uppsats, Göteborgs universitet/Graduate School

    Författare :Erik Blomström; Henrik Wallander; [2018-07-31]
    Nyckelord :collaboration; innovation; business development; blockchain technology; smart contracts; competitive advantage; multinational organizations;

    Sammanfattning : Innovation has become the primary driver of staying competitive in the modern economy. A company can do everything “right” and still end up losing their market leadership, or even fail and eventually disappear. LÄS MER

  3. 17. Understanding the Management Control System Used by Hybrid Companies : A Case Study of IKEA and MIO.

    Kandidat-uppsats, Linköpings universitet/Företagsekonomi; Linköpings universitet/Filosofiska fakulteten

    Författare :Laury Chaussée; Marine Foray; [2018]
    Nyckelord :Hybrid companies; management control; Porter theory; pure strategy; tight control; furniture industry; IKEA; MIO;

    Sammanfattning : Due to the globalization, companies have to review their strategy permanently. In the same way, they need to choose the right management control system which will be in line with their strategy. Recent research has been made and it was highlighted that new strategies have been created to face up to the globalization and stay competitive. LÄS MER

  4. 18. Creating a customer-oriented distribution offer in the business-to-business market

    M1-uppsats, Lunds universitet/Produktionsekonomi

    Författare :Caroline Granfors Wellemets; Mikaela Sturén; [2018]
    Nyckelord :Business-to-business; Customer-oriented; Delivery chain; Delivery service; Delivery service elements; Distribution channel; Mature industry; Technology and Engineering;

    Sammanfattning : Problem description: Mature industrial enterprises stand before the challenge of developing strategies and competitive advantage through their logistics services. The business development within logistics and distribution services is fast and rapidly changing as the customer experience is becoming increasingly important and the additional services are becoming an integrated part of the product offering. LÄS MER

  5. 19. Let's Taco 'Bout Modularity - Investigating the potential fit of modularization in a service context

    D-uppsats, Handelshögskolan i Stockholm/Institutionen för marknadsföring och strategi; Handelshögskolan i Stockholm/Institutionen för företagande och ledning

    Författare :Johan Lundberg; Erik Gruvfors; [2018]
    Nyckelord :modularization; service firms; contextual fit; dual competitive advantage; restaurant industry;

    Sammanfattning : Modularization has been shown to be a way for manufacturing firms to escape the dichotomy between efficiency and effectiveness and achieve a dual competitive advantage. The purpose of this thesis is to investigate to what extent modularization can help service firms achieve the same, by looking at contextual factors affecting the fit of a modular system. LÄS MER

  7. 20. Which product attributes lead consumers to prefer startups’ products over established companies’ products in the specialty product category? : A study of the electric vehicle market in Germany

    Kandidat-uppsats, Högskolan Dalarna/Företagsekonomi

    Författare :Alina Häßler; Bernd Souren; [2018]
    Nyckelord :Pioneer Advantage; Specialty Product; Electric Vehicle; Startup; Established Company; Enhancing Strategy; Distinctive Strategy; Me-too Strategy;

    Sammanfattning : Purpose – The purpose of this study is to investigate which product attributes lead consumers to prefer startups’ products over established companies’ products in the specialty product category. The research object is the electric vehicle market in Germany and the product attributes that are researched are alignable attributes, non-alignable attributes and the price. LÄS MER