Sökning: "differentiation advantage"

Visar resultat 6 - 10 av 82 uppsatser innehållade orden differentiation advantage.

1. 6. A picture is worth more than a thousand words : A study of how higher education use an authentic photographic language in branding

   Magister-uppsats, Örebro universitet/Institutionen för humaniora, utbildnings- och samhällsvetenskap

   Författare :My Kronqvist; [2022]
   Nyckelord :Authenticity; Higher Education; Interviews; Photographic Language; Visual Branding; Visual Literacy;

   Sammanfattning : Many organizations form a visual language to brand and gain a competitive advantage in a competitive marketplace. The institutions of higher education are no exception. However, the conditions and context of branding in higher education are complex. LÄS MER

3. 7. SMEs Last Mile Delivery Practices in Sweden : An explanatory study of the environmental aspects of last mile delivery for e-tailers

   Kandidat-uppsats, Jönköping University/JTH, Logistik och verksamhetsledning

   Författare :Sabah Arouk; Murtadha Al-Shammari; [2021]
   Nyckelord :;

   Sammanfattning : Unquestionably the COVID-19 pandemic has helped to accelerate the transition from store-based to internet-based retailing. Consequently, this transaction has put more pressure and challenges on online retailers to provide the best variety of options to their customers regarding the last mile delivery while at the same time maintaining a sustainable way of delivery. LÄS MER

4. 8. Implementing a Take-back Scheme in the Swedish Fashion Industry : a Dynamic Capability Perspective

   Master-uppsats, Högskolan i Borås/Akademin för textil, teknik och ekonomi

   Författare :Louisa Svensson; Sara Biondani; [2020]
   Nyckelord :Take-back Scheme Implementation; Dynamic Capabilities; Circular Business Models; Closed-loop Fashion; Retailers;

   Sammanfattning : Background As of today the textile and fashion industry mainly relies on a linear production model, also referred to as the take-make-waste system. This economy depends solely on the single use of raw materials leaving space for an open-ended production and no intention of salvaging or recovering resources. LÄS MER

5. 9. Sustaining a Competitive Advantage in The Fashion Luxury Market : A case-study of Emerging Fashion Brands

   Magister-uppsats, Högskolan i Borås/Akademin för textil, teknik och ekonomi

   Författare :Paula Font Cuadras; [2020]
   Nyckelord :Emerging Fashion Brands; Fashion Luxury Market; Strategy; Competitive Advantage; Innovation; Business Model;

   Sammanfattning : This research aims to present, analyse and discuss how to sustain a competitive advantage in the Fashion Luxury market throughout a case study of Emerging Fashion Brands. The analysed data determines that considering the customers’ demands, the attributes of the Emerging Fashion Brands and the idiosyncrasy of the Fashion Luxury Market these brands must apply a Differentiation Strategy directed to a focal target group in order to sustain their competitive positions in the market. LÄS MER

7. 10. Textile Value Chains Competitive Advantages of Local Manufacturing in High-Cost Countries

   Magister-uppsats, Högskolan i Borås/Akademin för textil, teknik och ekonomi

   Författare :Wael Gamaleldin; Najoua Maniar; [2020]
   Nyckelord :Textile industry; high-cost countries; Sweden; local manufacturing; competitive advantage; value chain; competitive disadvantage; reshoring.;

   Sammanfattning : Background Globalization has forced textile firms to move their manufacturing to low-cost countries to reduce their prices. However, interest in local manufacturing has increased in recent years because of the trend in sustainability and changes in society’s ways of thinking, both of which can bring textile industry manufacturing back to high-cost countries. LÄS MER