Sökning: "effects of channel conflict"

Hittade 5 uppsatser innehållade orden effects of channel conflict.

  1. 1. Analyzing the Effects of Brand Activism on Consumer Loyalty: Macro and Micro Perspective

    Master-uppsats, Linnéuniversitetet/Institutionen för marknadsföring (MF)

    Författare :Nina Roques; [2023]
    Nyckelord :Brand activism; consumer perception; consumer behavior; consumer loyalty; communication; Russia-Ukraine conflict;

    Sammanfattning : This study seeks to investigate, from both macro and micro perspectives, the effect of brand activism on consumer loyalty.  The macro perspective examines the general relationship between brand activism and consumer loyalty, whereas the micro perspective examines the specific context of companies' withdrawal from Russia as a form of brand activism. LÄS MER

  3. 2. Borde Bolaget Bättra Babblet? : En visuell retorikanalys av Systembolagets CSR-kommunikation

    Kandidat-uppsats, Jönköping University/HLK, Medie- och kommunikationsvetenskap

    Författare :Elmer Lopez Lidström; Emil Lönefelt; [2021]
    Nyckelord :CSR; Retorik; Systembolaget; Marknadskommunikation;

    Sammanfattning : Företag engagerar sig allt mer i marknadsföring som belyser deras samhällsåtgärder, vilket går under benämningen Corporate social responsibility [CSR]. Ett företag som applicerar CSR i sin kommunikation är Systembolaget. Systembolaget är ett monopoliserat företag som på uppdrag av svenska staten säljer alkoholhaltiga drycker. LÄS MER

  4. 3. Efficient DPD Coefficient Extraction For Compensating Antenna Crosstalk And Mismatch Effects In Advanced Antenna System

    Master-uppsats, Lunds universitet/Institutionen för elektro- och informationsteknik

    Författare :Himanshu Gaur; Md Zahidul Islam Shahin; [2018]
    Nyckelord :Technology and Engineering;

    Sammanfattning : The demand for high data rates in a wireless communication system has experienced a remarkable growth over the last years. This demand is continually increasing with the growing number of wirelessly connected devices. Thus, there is a continuing hunt for increasing the data transmission rate in wireless communication systems. LÄS MER

  5. 4. Flerkanalspublicering : En kvalitativ undersökning av NTs arbete med att publicera nyheter i flera kanaler.

    Magister-uppsats, Kultur, samhälle, mediegestaltning

    Författare :Roland Albinsson; [2010]
    Nyckelord :Flerkanalspublicering; Konvergens; Norrköpings tidning; cross media; lokal media;

    Sammanfattning : Title: Multi channel publishing: a qualitative study on how Norrköpings Tidningen publishes news in multiple channels Author: Roland Albinsson Thesis supervisor: Per-Anders Forstorp Background: In this day and age, the media is omnipresent and a part of our daily life. The phenomenon of media convergence can be traced back to the birth of the internet, and today all of the major newspapers have a website of their own. LÄS MER

  7. 5. Refugee Protection in the framework of the Common European Asylum System

    Magister-uppsats, Lunds universitet/Juridiska institutionen

    Författare :Louis Channel Sindabona; [2004]
    Nyckelord :International Human Rights Law; Law and Political Science;

    Sammanfattning : The foundation of International Refugee Law was laid down in the early 1950s by the creation of the UNHCR and the Geneva Convention of July 28 1951Relating to the Status of Refugees (hereinafter the Geneva Convention) and its 1967 Protocol Relating to the Status of Refugees. Refugees and asylum seekers are not only protected through the relatively limited refugee law but also through general human rights instruments. LÄS MER