Sökning: "strategic groups"

Visar resultat 1 - 5 av 339 uppsatser innehållade orden strategic groups.

  1. 1. "DE VILLE JU VÄCKA KÄNSLOR, JA, OCH DET FUNKADE”. En kvalitativ studie om visuell storytelling ur ett mottagarperspektiv

    Kandidat-uppsats, Göteborgs universitet/Institutionen för journalistik, medier och kommunikation

    Författare :Pol Almirall Sola; Tindra Örnroth; [2024-03-11]
    Nyckelord :Storytelling; visuell kommunikation; visuell storytelling; narrativ teori; scheman; dynamisk uppmärksamhetsteori; teorin för visuellt framträdande faktorer; reklamfilm;

    Sammanfattning : In a constantly and rapidly developing world where the environment, human rights and inclusivity has become more important topics on the agenda than ever before, companies have had to adapt their marketing strategies to fit society's new expectations and standards. This has led to a shift in focus – from directly selling a product to now selling a brand. LÄS MER

  3. 2. UNGA VUXNAS UPPFATTNINGAR OM FALSKA NYHETER OCH DERAS TILLIT TILL NYHETSKANALER. En kvalitativ intervjustudie

    Kandidat-uppsats, Göteborgs universitet/Institutionen för journalistik, medier och kommunikation

    Författare :Andrea Ångman; [2024-03-01]
    Nyckelord :Fake news;

    Sammanfattning : The purpose of this study is to look into what low-educated and highly-educated young adults aged 20-30 think affects the spread of fake news and how they feel that their trust in news sources is affected when they become increasingly exposed to it. By mapping the respondents' view of the phenomenon of fake news and its influence on their information intake, the study aims to understand whether their trust in news sources is affected. LÄS MER

  4. 3. Timber, Drugs or Gold: The Podium for Conflict Related Sexual Violence : A qualitative study on the impact of lootable and non lootable resources on conflict related sexual violence

    Kandidat-uppsats, Uppsala universitet/Institutionen för freds- och konfliktforskning

    Författare :Josefin Berg; [2024]
    Nyckelord :sexual violence; CRSV; natural resources; lootability;

    Sammanfattning : Recent research has identified a correlation between differrent ways of exploiting natural resources and the occurrence of conflict-related sexual violence. In a quantitative study, extortion showed to have a high correlation with instances of conflict-related sexual violence, but the study lacked evidence for a causal relationship. LÄS MER

  5. 4. ESG and Fund Performance Comparing Funds with Different Strategic Benchmarks

    Kandidat-uppsats,

    Författare :Jesper Carlsson; Erik Olofsson; [2023-07-03]
    Nyckelord :ESG; Efficient Market Hypothesis; Risk-Adjusted Return; Strategic Benchmarks;

    Sammanfattning : This thesis aims to identify if there is a positive relationship between ESG and fund performance, and if this relationship is different depending on the strategic benchmark of the funds and how they differ between the given strategic benchmark. Four groups of funds connected to a specific strategic benchmark are divided based on their ESG score into a high ESG score group and low ESG score group. LÄS MER

  7. 5. Collaborative Product Development in partnership formation within Start-up Ventures

    Magister-uppsats, Lunds universitet/Företagsekonomiska institutionen

    Författare :Matteo Lindgren Pasquato; [2023]
    Nyckelord :Business and Economics;

    Sammanfattning : This master's thesis presents a qualitative research study on the partnership formation phase of Collaborative Product Development within start-up ventures. The research aims to identify the key factors that influence product development, with a specific focus on start-ups ventures. LÄS MER