Sökning: "Johnstone"
Visar resultat 11 - 15 av 31 uppsatser innehållade ordet Johnstone.
11. A Disruptive Innovation Approach to Design a Business Model for a Startup DigitalHealthcare Platform.
Kandidat-uppsats, Mälardalens högskola/Akademin för ekonomi, samhälle och teknikSammanfattning : Date: 27/05/2021 Level: Bachelor thesis in Business Administration, 15 cr Institution: School of Business, Society and Engineering, Mälardalen University Authors: Hekmat Bsirini, Moe Gamil Hashem, and Hasitha Gayathri Jayasinghe (93/04/22) ( 90\08\23 ) ( 86/11/04 ) Title: A Disruptive Innovation Approach to Design a Business Model for a Startup DigitalHealthcare Platform. Tutor: Leanne Johnstone Keywords: disruptive innovation - healthcare - business model - digitalization - business modelinnovation. LÄS MER
12. The influence of guerrilla marketing on consumers’ purchasing behavior
M1-uppsats, Mälardalens högskola/Akademin för ekonomi, samhälle och teknikSammanfattning : Date: 2021/01/21 Level: Bachelor thesis in Business Administration, 15 cr Institution: School of Business, Society and Engineering, Mälardalen University Authors: Amara Aldebe, Ismael El Rharbaoui. Zeinab Al Fattal Title: The influence of guerrilla marketing on purchasing behavior Tutor: Leanne Johnstone Keywords: guerrilla marketing, consumers’ behavior, purchasing behavior, marketing communication, brand image, WoM Researchquestion: How does guerrilla marketing influence consumers purchasing behavior? Purpose: To examine the effect of guerrilla marketing on purchasing behavior Method: Qualitative research technique Conclusion: The impact of guerrilla marketing on purchasing behavior mainly dependson the brand image and how innovative the guerrilla campaign is . LÄS MER
13. Representing a Roman Portrait: An investigation of archaeological digitisation
Master-uppsats, Lunds universitet/Antikens kultur och samhällslivSammanfattning : This thesis aims to explore the uses for digitised information in the archaeological knowledge process, specifically on how it can be used when studying Roman portraits. By communicating the entire process from data acquisition and analysis to knowledge transmission and mediation, I hope to indicate strengths and weaknesses in the use of digital representations as a proxy for a physical artefact. LÄS MER
14. Spectators’ Experience of Watching Dance without Music: A cognitive semiotic exploration of kinesthetic empathy
Master-uppsats, Lunds universitet/Masterprogram: Språk och språkvetenskap; Lunds universitet/Kognitiv semiotikSammanfattning : Empathy is our ability to experience and understand the mental states of others. In movement perception, and in particular in dance spectatorship, it has been argued that we experience observed movements through our own bodies: kinesthetic empathy. LÄS MER
15. Exploring budgeting as an underlying guidance tool for the management of externally induced crises
Kandidat-uppsats, Mälardalens högskola/Akademin för ekonomi, samhälle och teknikSammanfattning : Date: 02.06. LÄS MER