Sökning: "Subscription-based business models"

Visar resultat 6 - 10 av 15 uppsatser innehållade orden Subscription-based business models.

1. 6. Customers & Innovation as Share Price Determinants of The Cloud's New Cornerstone

   C-uppsats, Handelshögskolan i Stockholm/Institutionen för marknadsföring och strategi

   Författare :Carl Oscar Milebratt; Oscar Holmbergh; [2021]
   Nyckelord :Software-as-a-Service; Subscription-based enterprises; Earnings per share; Research and development; Customer Acquisition Cost;

   Sammanfattning : This paper examines the effect of revenue, customer acquisition cost, research and development expenses, and earnings per share on the share price movements of SaaS companies listed on the New York Stock Exchange or Nasdaq. Additionally, the report explores if the metrics explanatory power varies between large SaaS companies (market capitalization > 10 billion USD) and mid- and small-cap companies (market capitalization < 10 billion USD). LÄS MER

3. 7. The effects of a subscription-based business model : A qualitative study of women who consume menstrual hygiene products and how subscription-based business models influence customer experience.

   Kandidat-uppsats, Linnéuniversitetet/Institutionen för marknadsföring (MF)

   Författare :Thelma Holm; Ebba Westin; [2021]
   Nyckelord :Menstrual hygiene management; Menstrual hygiene products; Customer experience; Value creation; Online subscriptions; Subscription-based business model; Facilitators for subscriptions; Barriers to subscriptions;

   Sammanfattning : In recent years, menstruation and menstruation hygiene products has had an increased interest, which has resulted in the topic being debated in many parts of the world. Change has been encouraged and some countries have acted to facilitate women's consumption of menstrual hygiene products. LÄS MER

4. 8. CHALLENGES TO OVERCOME IN THE SERVICE JOURNEY

   Master-uppsats, Göteborgs universitet/Graduate School

   Författare :Madeleine Ngo; Katie Thielemann; [2020-07-23]
   Nyckelord :Business Model Innovation; Subscription-Based Revenue; Data-Driven Business Model; Servitization;

   Sammanfattning : Background: During the last few years, the manufacturing industry has experienced a multitude of disruptions. One major strategic shift that is occurring across industries today is the implementation of services or “servitization”. LÄS MER

5. 9. Churn Prediction : Predicting User Churn for a Subscription-based Service using Statistical Analysis and Machine Learning Models

   Uppsats för yrkesexamina på avancerad nivå, Umeå universitet/Institutionen för matematik och matematisk statistik

   Författare :Amanda Flöjs; Alexandra Hägg; [2020]
   Nyckelord :Churn Prediction; User Churn; User Retention; Subscription-based Service; Machine Learning Models;

   Sammanfattning : Subscription-based services are becoming more popular in today’s society. Therefore, any company that engages in the subscription-based business needs to understand the user behavior and minimize the number of users canceling their subscription, i.e. minimize churn. LÄS MER

7. 10. Customer Churn Analysis and Prediction using Machine Learning for a B2B SaaS company

   Master-uppsats, KTH/Matematisk statistik

   Författare :Marie Sergue; [2020]
   Nyckelord :Churn; statistics; machine learning; Churn; statistik; maskininlärning;

   Sammanfattning : This past decade, the majority of services have been digitalized and data more and more available, easy to store and to process in order to understand customers behaviors. In order to be leaders in their proper industries, subscription-based businesses must focus on their Customer Relationship Management and in particular churn management, that is understanding customers cancelling their subscription. LÄS MER