Sökning: "Tomb Raider"

Visar resultat 11 - 12 av 12 uppsatser innehållade orden Tomb Raider.

  1. 11. TV-spel i nöjesjournalistiken : En undersökning om tv-spel och recensioner utifrån ett genusperspektiv

    Kandidat-uppsats, Institutionen för kultur- och medievetenskaper

    Författare :André Söderberg; [2013]
    Nyckelord :Videogames; Journalism; Media; Gender; Gender Roles; Gender perspective; Mass culture; Media market; Tv-spel; Journalistik; Media; Kön; Könsroller; Könsperspektiv; Masskultur; Mediamarknaden;

    Sammanfattning : This study is about how videogamecompanies and Swedish newspapers represent masculinity and femininity in the covers of the games Assassins Creed 3, Grand Theft Auto 5, Bayonetta and Tomb Raider along with the reviews being done in conjunction with the game. The reviews has been published in the following newspapers: Aftonbladet, Svenska Dagbladet, Expressen and Göteborgsposten. LÄS MER

  3. 12. Identifying and testing success factors for brand extensions in the Video Game Industry : The differences between segments of players and a model for predicting success in the Tomb Raider Series

    Master-uppsats, IHH, Företagsekonomi

    Författare :Jeronimo Ruiz Victoria; Arne Samuel Löffler; [2012]
    Nyckelord :brand extension; video games; tomb raider; marketing;

    Sammanfattning : Background Brand managers often use brand extension as a “lower” risk alternative when introducing new products. A lot of research has been conducted about brand extensions but mostly focusing on fast moving consumer goods, therefore ignoring the impact that this strategy carries on experience goods and more precisely, the video game industry. LÄS MER