Sökning: "competitive landscape"

Visar resultat 1 - 5 av 151 uppsatser innehållade orden competitive landscape.

1. 1. Venturing Through Economic Disruptions An In-Depth Analysis of Early-Stage Venture Capital in Sweden and Strategic Guidelines for Startup Success in Economic Challenging Times

   Kandidat-uppsats, Göteborgs universitet/Företagsekonomiska institutionen

   Författare :Astrid Lundgren; Felicia Muukka; Frida Sandgren; [2024-03-07]
   Nyckelord :Early-stage venture capital; entrepreneurship; investment decisions; economic disruption; startups;

   Sammanfattning : This thesis thoroughly investigates the impact of economic disruptions from 2019 to 2023 on early-stage venture capital in Sweden. It focuses on shifts in investment decisions during financial disruptions, aiming to clarify how economic fluctuations influences investors' decision-making. LÄS MER

3. 2. TikTok-influencers: vad är ett vinnande koncept för framgång? En kvalitativ innehållsanalys om olika personliga varumärkesbyggande kommunikationsstrategier samt karaktärsdrag som är framträdande i svenska influencers TikToks

   Kandidat-uppsats, Göteborgs universitet/Institutionen för journalistik, medier och kommunikation

   Författare :Yrsa Petersén; Filippa Sundman; [2024-03-04]
   Nyckelord :Personligt varumärke; influencer; kommunikationsstrategier; karaktärsdrag; TikTok;

   Sammanfattning : Executive summary The purpose of this thesis is to examine the construction of personal brands on influencers on the platform TikTok. Influencers - a very current and relevant phenomenon in today’s society, are gaining more power in the media landscape and have major influence on both social media users and companies. LÄS MER

4. 3. Digitaliseringsgradens måttstock: En analytisk diskussion om nyckeltals potential att estimera digitalisering i svenska börsföretag

   Kandidat-uppsats, Göteborgs universitet/Företagsekonomiska institutionen

   Författare :Anton Remäng; Rickard Palm; Frida Jagler; [2023-09-01]
   Nyckelord :Digitalization; Digital intensity; PPE Turnover; Revenue per Employee RPE ; Tobin’s Q.;

   Sammanfattning : The advent of digitalization has significantly redefined the operational landscape of businesses worldwide. Given the influence of digitalization on organizational performance, it is essential to effectively quantify and comprehend its level within a firm. LÄS MER

5. 4. Supply Chain Transparency in the Scandinavian Automotive Industry

   Master-uppsats, Göteborgs universitet/Graduate School

   Författare :Ali Alipourfallahpasand; Erik Örjas; [2023-07-19]
   Nyckelord :Supply Chain Management; complexity; transparency; information flow; collaboration; stakeholders; technological advancements; sustainability; procurement;

   Sammanfattning : The automotive industry can be characterized as a highly competitive and dynamic landscape, where effective supply chain management practices are crucial for meeting consumer demands and ensuring sustainable operations. Transparency across the supply chain is vital for building trust and collaboration among supply chain stakeholders. LÄS MER

7. 5. Running to the top? - A qualitative research report investigating how the best male elite runners in Sweden relate to their own personal brand.

   Master-uppsats, Göteborgs universitet/Graduate School

   Författare :Olle Ahlberg; Adam Palm; [2023-07-03]
   Nyckelord :Personal brands; brand equity; sports marketing; track and field;

   Sammanfattning : This research seeks to further develop the understanding of how professional athletes relate to personal brand building. Previous literature has canvased the landscape of celebrity athletes in sports such as football, golf, tennis and basketball. LÄS MER