Sökning: "fan identity"

Visar resultat 1 - 5 av 46 uppsatser innehållade orden fan identity.

  1. 1. ”JAG KAN INTE HELLER SPELA FOTBOLL MEN JAG LÅTER BLI”. En kvantitativ innehållsanalys på fans kommentarer på fotbollslags Instagram-inlägg vid en förlust.

    Kandidat-uppsats, Göteborgs universitet/Institutionen för journalistik, medier och kommunikation

    Författare :Emil Ackre; [2024-03-01]
    Nyckelord :Fotboll; Instagram; Supportrar; Fans; Kommentarer; Affekt;

    Sammanfattning : This bachelor thesis is an analyze on football fans behaviors on social media in affect after a loss, specifically on Instagram. It is then specifically on three Swedish football teams Instagram that has been analyzed, and the teams chosen are Malmö FF, IFK Göteborg and AIK. LÄS MER

  3. 2. Formula 1 Drive to Thrive - How to Handle Success

    L3-uppsats, Lunds universitet/Företagsekonomiska institutionen

    Författare :Karol Gasienica; August Ström; Cornelia Biller; [2024]
    Nyckelord :Formula1; business case; success; brand identity; community management; Business and Economics;

    Sammanfattning : The popularity of the Netflix series ‘Drive To Survive’ has almost doubled the amount of Formula 1 (F1) fans thanks to its great storytelling and compelling narratives about the drivers, teams, the rivalries between them and challenges they tackle. The first season aired in 2019 and it is estimated that more than 6. LÄS MER

  4. 3. Goncharov and Collaborative Storytelling : How Tumblr Invented a Fake Martin Scorsese Movie

    Master-uppsats, Malmö universitet/Institutionen för konst, kultur och kommunikation (K3)

    Författare :Anna Birna Turner; [2023]
    Nyckelord :goncharov; tumblr; transmedia; storytelling; ARG; social media; fandom;

    Sammanfattning : Online fandoms are capable of various feats; from influencing the TV shows they watch to funding half-baked convention scams, Tumblr fandoms in particular are infamous across the internet. Their chaotic and intense nature simultaneously leads to intense bouts of creative activity, pumping hundreds of thousands of fan works into the Tumblr ecosystem every year. LÄS MER

  5. 4. The Race to Success: Navigating the Roadblocks to Formula E's Popularity

    Magister-uppsats, Lunds universitet/Företagsekonomiska institutionen

    Författare :Rebecca Aharon; Fu Jill Dakota van der Horst; Guillaume Berge; [2023]
    Nyckelord :Keywords: Brand loyalty; Corporate Brand Identity; Sustainable Messaging; Media Influence; Business and Economics;

    Sammanfattning : Purpose: Formula E, the electric counterpart to Formula 1, has not achieved the same level of popularity among consumers. The purpose of this paper is to understand why Formula E has not been as successful as Formula 1 and the barriers to consumer adoption of Formula E. LÄS MER

  7. 5. How identity and community affects the visual design of band merch in the symphonic metal genre

    Kandidat-uppsats, Linköpings universitet/Medie- och Informationsteknik; Linköpings universitet/Tekniska fakulteten

    Författare :Oscar Heikkinen; [2023]
    Nyckelord :Symphonic metal; merch; kultur; identitet; co-design;

    Sammanfattning : Symphonic metal lacks substantial research outside of music theory. To give examples of visual expression associated with the genre this essay has, through a case together with the symphonic metal band Emetropia and using co-design methods produced a t-shirt. LÄS MER