Sökning: "heimar"

Hittade 3 uppsatser innehållade ordet heimar.

  1. 1. Please, Keep My Secret - How consumer culture influences product-based female empowerment in a specific BOP context

    Master-uppsats, Göteborgs universitet/Graduate School

    Författare :Sarah Linder; Heimar Svensson; [2014-12-05]
    Nyckelord :Product-Based Female Empowerment; BOP; BOP Consumption; Cultural Meanings; Consumer Culture; CCT; Product Adoption; Kenya;

    Sammanfattning : The perception of the Base-of-the-Pyramid (BOP) as one single consumer market is no longer a viable notion. The present article illustrates this through an exploration of how local cultural meanings shape a distinct consumer context in a BOP market. LÄS MER

  3. 2. Working title Finding out the employers’ perspectives on the different forms of post-high school education and employability

    Kandidat-uppsats, Göteborgs universitet/Företagsekonomiska institutionen

    Författare :Viktor Peterson; Heimar Svensson; [2011-08-29]
    Nyckelord :;

    Sammanfattning : The Swedish labor market is one of a complex nature with ever-changing preferences. The political discourse of the work strategy has grown stronger, and within this discourse, the concept of employability is central. Due to political initiatives, a new educational institution, the YH academy, has sprung forward. LÄS MER

  4. 3. Survival in Chaos: A Study of Strategy Formation in a Turbulent Business Environment

    Magister-uppsats, Ekonomiska institutionen

    Författare :Markus Heimar; Daniel Nilsson; [2002]
    Nyckelord :Business and economics; Turbulence; chaos; strategy; innovation; flexibility; creativity; Ekonomi;

    Sammanfattning : Since the late 1960’s, the hydromechanical term turbulence has been a part of the business administration vocabulary, but until the late 1980’s and early 1990’s, a relatively small amount of research was dedicated to this field. These studies and more contemporary ones conclude that where the business environment is paradoxical and of fast- changing and chaotic nature, successful corporate strategies are shaped by strategic flexibility founded in high innovation rates, networks and alliances, and organisational elasticity and adaptiveness. LÄS MER