Sökning: "identitet varumärke generation"

Hittade 2 uppsatser innehållade orden identitet varumärke generation.

1. 1. Development of portable unit for the coffee industry

   M1-uppsats, Karlstads universitet/Fakulteten för hälsa, natur- och teknikvetenskap (from 2013)

   Författare :Maria Grahn; [2018]
   Nyckelord :design; construction; semiotics; coffee; product development; concept development; design; konstruktion; semiotik; kaffe; produktutveckling; konceptframtagning;

   Sammanfattning : The project is executed along with the course “Degree of Bachelor of Science in innovation and design engineering”. The course takes part at the faculty of Health, Science and Technology at Karlstad University. The employer is in the coffee industry with a focus on the professional market. LÄS MER

3. 2. Pratbubblan: den röda tråden : En studie av Karlstads Stadsnäts visuella kommunikation

   Kandidat-uppsats, Institutionen för geografi, medier och kommunikation

   Författare :Elise Abrahamsson; [2013]
   Nyckelord :visual communication; brand promotion; external communication; context; visuell kommunikation; varumärkesbyggande marknadsföring; extern kommunikation; kontext;

   Sammanfattning : The purpose of this study is to investigate whether Karlstad City Fiber Network visual elements in the form of a pair of speech bubbles fit into the organization's holistic external communication and branding. The study examines whether Karlstad City Fiber Network image of the organization and the speech bubbles match the stakeholders view and how the visual elements are perceived and recognized by stakeholders. LÄS MER