Sökning: "secondary data analysis"

Visar resultat 21 - 25 av 1907 uppsatser innehållade orden secondary data analysis.

  1. 21. Sustainability within the Swedish automotive industry - A qualitative study of the incorporation of sustainability criteria in the decision-making process

    Master-uppsats, Göteborgs universitet/Graduate School

    Författare :Erik Enström; Olle Frendin; [2023-07-19]
    Nyckelord :Decision-making; Sustainability criteria; Automotive industry; Multi-criteria decision analysis; Scenario Planning;

    Sammanfattning : An increasing amount of pressure has been seen from stakeholders that companies should transition their business to become more sustainable. The result of this pressure can be seen in the Swedish automotive industry as the largest companies have all committed to ambitious sustainability goals. LÄS MER

  2. 22. Measurement of Business Incubator Performance by Governments: Studying the Practices in the Nordic Region

    Master-uppsats, Göteborgs universitet/Graduate School

    Författare :Firuza Alizada; [2023-07-19]
    Nyckelord :business incubators; incubator financing; return on investment; public business incubators; government-supported business incubators; evaluation of incubation policy;

    Sammanfattning : This master thesis aims to investigate the measurement of business incubator performance by governments. Business incubators play a vital role in nurturing startups, promoting innovation, and fostering economic development. LÄS MER

  3. 23. How to improve customer satisfaction with customer surveys and lean for retail

    Master-uppsats, Göteborgs universitet/Graduate School

    Författare :Nahia Bilbao Gato; [2023-07-18]
    Nyckelord :lean for retail; customer satisfaction;

    Sammanfattning : Introduction: This dissertation project is based on a collaboration between the author and Volvo Trucks Europe. To answer the research question of How to improve customer satisfaction with customer surveys and lean for retail? This study describes a qualitative study of improving customer satisfaction with lean for retail in the Volvo Trucks dealership network, specifically in the Northern European Market. LÄS MER

  4. 24. Leveraging Omnichannel Retailing for Customer Loyalty through Customer Lifetime Value: Is this the reality, or is this just fantasy?

    Master-uppsats, Göteborgs universitet/Graduate School

    Författare :Karin Gåsste; Antara Islam; [2023-07-03]
    Nyckelord :customer lifetime value; customer loyalty; customer relationship management; omnichannel; online store; physical store; Swedish home and consumer electronics retail;

    Sammanfattning : Scope: Many physical store-based retail businesses are establishing online stores to provide an omnichannel experience to customers. Omnichannel contributes with an immense supply of data, whereas, the physical store complements this data with its touch and feel aspect, especially for the home and consumer electronics industry. LÄS MER

  5. 25. An inventory optimization toolbox in SMEs

    Master-uppsats, Göteborgs universitet/Graduate School

    Författare :Jakob Olofsson; Johan Persson; [2023-07-03]
    Nyckelord :;

    Sammanfattning : Introduction - The globalization of e-commerce and the emergence of supply chains have allowed SMEs to join in shaping the global economy. Although SMEs contribute a lot to global development, they usually experience a number of challenges in their daily operations affecting their profitability and performance. LÄS MER