Sökning: "stickiness behavior"

Visar resultat 1 - 5 av 6 uppsatser innehållade orden stickiness behavior.

1. 1. The Impact of Corporate Social Responsibility on Cost Stickiness

   Magister-uppsats, Lunds universitet/Företagsekonomiska institutionen

   Författare :Patrick Aurenz; Andreas Magnusson; [2021]
   Nyckelord :Cost Stickiness; Asymmetric Costs; ESG; CSR; Cost Behavior; Business and Economics;

   Sammanfattning : Purpose: This paper studies the impact of corporate social responsibility on cost stickiness, as well as showing additional evidence of stickiness among European firms. Methodology: OLS regression and fixed effects model. LÄS MER

3. 2. Cost stickiness in Sweden

   Magister-uppsats, Uppsala universitet/Företagsekonomiska institutionen

   Författare :Rami Alfaysal; Jiachun Kuang; [2021]
   Nyckelord :;

   Sammanfattning : This study investigates the cost stickiness phenomenon and how it is influenced by macroeconomic conditions and firm characteristics in Sweden. Cost stickiness refers to asymmetric cost behavior, where the cost increase that accompanies a rise in economic activities exceeds the cost decrease resulting from an equivalent fall in economic activities. LÄS MER

4. 3. Millenniers Online Köpbeteende : En kvalitativ studie av kommersiella hemsidor

   Kandidat-uppsats, Luleå tekniska universitet/Institutionen för ekonomi, teknik och samhälle

   Författare :Sandra Holmsten; Anoma Wallinder; [2018]
   Nyckelord :Millennier; köpbeteende; kommersiella hemsidor; marknadsföring; online stickiness; influencer marketing;

   Sammanfattning : Studien har undersökt millenniers köpbeteende på kommersiella hemsidor online med syfte att få en djupare förståelse för dessa beteenden. Detta har undersökts med hjälp av följande två forskningsfrågor: ”Vilka faktorer påverkar millenniers val av kommersiella hemsidor?” samt ”Vilka faktorer påverkar millennier att stanna kvar på en hemsida och spendera pengar?”. LÄS MER

5. 4. Healthcare Wearables Consumption in China: Exploring Consumer Satisfaction and Stickiness

   Magister-uppsats, Uppsala universitet/Företagsekonomiska institutionen

   Författare :ZHUO YUAN GU; [2016]
   Nyckelord :healthcare wearable; satisfaction; stickiness; value; quality; trust;

   Sammanfattning : This study proposed a new topic in exploring what factors cause most Chinese customers not continue to use their healthcare wearables after purchasing. Based on the framework of “the self-regulation of attitudes, intentions, and behavior” (Bagozzi, 1992), which is used to determine what factors impact satisfaction and how satisfaction can in turn impact stickiness, this study developed a new research model and proposed seven hypotheses. LÄS MER

7. 5. Population Change and its Effects on Public Spending:Cost Efficiency Behaviors of Swedish Municipalities on the Case of School Expenditures

   Master-uppsats, Lunds universitet/Ekonomisk-historiska institutionen

   Författare :Maria Pozder; [2015]
   Nyckelord :cost efficiency; spatial analysis; stochastic frontier analysis; population decline; efficiency; public cost behavior; public sector management; Business and Economics;

   Sammanfattning : The paper investigates the relationship between population changes and public spending. The main interest is hereby whether local governments can adjust their public spending in times of population decline. A Swedish case study is conducted on all 290 municipalities in regard to their comprehensive school expenses between 2005 and 2013. LÄS MER